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Secrets In Lace

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By Ali Cudby

How to Successfully Partner with a Non-Profit

When your company is built on retro foundations – authentic nylon stockings and vintage lingerie, with matching garter belts for every bra and panty set – what speaks more closely to your brand’s “underpinnings” than the PinUp girl aesthetic?

Secrets in Lace, worldwide leader in the manufacture and sale of fully-fashioned stockings made the old fashioned way, has married … Read More


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BRIEF ALERT! Bettie Page

This Week’s Intimate Discovery:  Secrets In Lace reveals an Iconic Collection

For several years now I have been an admirer of the Secrets In Lace e-commerce site.  It’s not only that I am impressed with the clear merchandising message, but also the methodical approach to building a niche identity that owner, Dan Whitsett has achieved.  Founded as the go to site for authentic 100% nylon stockings, Secrets In LaceRead More


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