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Beyond the Wedding ~ The Giving Bride

May 30, 2017

Annasul Y. Wedding Dress on Lingerie Briefs

Every spring since Maggie Gillette launched her bridal brand, The Giving Bride, I find myself circling back to her collection. Maggie’s focus on this critical lingerie niche and her efforts to keep the line succinct, sophisticated, and tailored locally as well as dedicated to a charitable cause, are much of what the millennial woman seeks when she shops. These elegant understated designs stand out because of their simplicity, a perfect complement for the modern bride. My respect for Maggie’s work goes beyond her brand passion. Appreciation for the entrepreneurial spirit and the creative talent of many of her designer peers, Maggie has taken her journey into luxury lingerie to another level of recognition. Partnering with Alessandra Baker (Alessandra Mackenzie) and Melissa Franchi (Navaeh), she launched The Lingerie Selection Boutique show in 2016 as a way to present capsule brands who wanted to remain specialized and loyal to their design instincts. Every season, I make a point to review these lines, because it only takes one discovery to change the mojo of any great retail venue.  These pieces draped in silk and detailed with the finest laces, are beautiful additions to a bridal lingerie inventory. The wonderful aspect of The Giving Bride is that these styles have purpose beyond wedding apparel.  Perhaps, at retail, they are the icing on the cake, but to the woman who owns them, they have an uncanny way of infiltrating her entire wardrobe.

the Giving Bride cami & tap pant & wedding cake photo by Chantal Routhier on Lingerie Briefs

The Giving Bride Bridal Lingerie on Lingerie Briefs

The Giving Bride Bridal Lingerie on Lingerie Briefs

The Giving Bride Bridal Lingerie on Lingerie Briefs

The Giving Bride Bridal Lingerie on Lingerie Briefs

The Giving Bride Bridal Lingerie on Lingerie Briefs

The Giving Bride Bridal Lingerie on Lingerie Briefs

The Giving Bride Bridal Lingerie on Lingerie Briefs

 

 
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BRIDAL BRIEFS

There is an alchemy between the Lingerie and Bridal Industries. Both worlds are devoted to the feminine self. The products revealed in this space are about beauty and self-esteem; their purpose to bring pleasure, passion and gratification to a woman’s life. We believe that feeling special is an important element in creating confidence and a sense of well-being. Bridal Briefs pays homage to that quest.

 

 



 

 

 

 

 

 

 

 

 

 

 

 

 

 

CONTRIBUTORS TO BRIDAL BRIEFS INCLUDE:

 
Ellen Lewis, editor/publisher of Lingerie Briefs
 
Adrine Bimanand, co-owner of Creative Touch Decor Boutique and wedding magazine Plush. Be sure to also check out Adrine’s
Wedding Blog.