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Evelyn & Bobbie

By ELLEN LEWIS

Evelyn & Bobbie Evelyn bra with EB Core™ design, a leading edge co-molding technology as featured on Lingerie Briefs

Evelyn & Bobbie, my best bra friend particularly through the pandemic, has done it again. With the launch of Evelyn, the 3rd and newest iteration of their revolutionary bralette construction, they have hit another retail bullseye. Of course, I have tried it. I am a huge fan of the Defy and Beyond styles.

All of Evelyn & Bobbie’s bras are created with a FULLY Patented EB Core™ design, a leading … Read More


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By ELLEN LEWIS

Evelyn & Bobbie Beyond wirefree patented bralette as featured on Lingerie Briefs

The Evelyn & Bobbie Defy Bra has changed my life. No exaggeration from a woman who has spent her entire adulthood waiting to get home in order to remove my bra. I am a 36G and the bralette revolution has basically passed me by…until now.

When brand founder Bree McKeen sent me a sample last spring, I told her she was wasting her time. But of course, I tried it. And … Read More


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By HOLLY JACKSON

Evelyn & Bobbie Defy wirefree braette for curvy women as featured on Lingerie Briefs

The weather here on the Eastern Shore has been gorgeous, my puppy is turning one year old this month, and my first real autumn in nearly a decade has felt really celebratory.  I love the ability to take long walks in the country with my dog, do my work out on my porch with a cup of coffee in the sunlight and actually wear flannel shirts un-ironically. Thanks to my Evelyn & Read More


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By ELLEN LEWIS

Le Petit Trou as featured on Lingerie BriefsLe Petit Trou

Curve NY was a major success. Taking place once again at Spring Studios in downtown NYC, the energy matched the message. Spring 23 is all about Joy and Color in our lives. Booths were packed, mainstream brands as well as newcomers. The Lingerie Briefs Salon showcased 18 entrepreneurial designers in a gallery venue attracting over 100 contacts for participants. Seminars seats were full. There was an air of anticipation … Read More


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By ELLEN LEWIS

Skin pajamas and Pluto robe as featured on Ellen Lewis on Lingerie BriefsSkin and Pluto

I am not particularly fond of blog lists rounding up the years gift ideas or proffering opinion on what are the best intimates in the market. These judgements are personal, a reflection of the authors tastes. We are a platform of merchandising information, not reviews.  It is never our intention to postulate.

But recently, in discussion with my partner Shirley and my social media director, Alison on the subject … Read More


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VOTE-Power to the Polls

By TINA WILSON

Tina Wilson Illustrates the Power of the Vote, which lingerie to wear to the polls all featured on Lingerie Briefs

Long lines, voter suppression, voter aggression and intimidation, it’s enough to make you want to stay home…Do not be deterred. Democracy needs you.  Women can be the voice that brings us out of the abyss. Women have so much to lose so we must show up.

Which brings us to what to wear, when voting?

It never mattered before. It does now.  A women’s guide to dressing for the vote is in … Read More


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By ELLEN LEWIS

Only Hearts Animal Print as seen at Curve NY for Spring 2020 as featured on Lingerie BriefsOnly Hearts

Curve NY wrapped up last week and as I always do, I spent 3 solid days at the show. It was definitely more robust, with an interesting layout and meaningful seminars. I received healthy feedback. The mainstream brands dominated the venue showcasing their current product perspective. For my part, there was a definitive macro message: Comfort first and foremost: in bras, shapewear, panties, and particularly lounge. Simplicity dominates design.

Technology … Read More


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