By ELLEN LEWIS

Monday, I spent 12 hours at Disneyland with my two granddaughters, ages 2 and 3. Joy was the order of the day. Joy on their faces, joy in the entertainment and joy in the comfort of my Evelyn & Bobbie Defy bra which stayed the course through long lines and 13,000 steps. The Little Mermaid’s Ariel was (is) the obsession. Of course, Ariel does not wear an Evelyn & Bobbie bra. But … Read More

Diana Vreeland once said, “I never met a leopard print I didn’t like.”  Respected for her style insights, she was considered a fashion doyenne and on target with trends. Clearly, Evelyn & Bobbie is of the same mindset as they expand their leopard print range from four styles to seven. Presently a fan favorite; the popularity of the pattern in the Defy, Beyond and Evelyn bras as well as the high waisted bikini proves the … Read More

By ELLEN LEWIS

Monday, as every USA news channel spewed, was the solar eclipse. In Los Cabos Mexico, we were privy to a perspective just short of the 100% vision seen on the direct track. Nonetheless, it was quite a spectacle.  One of the phenomena we did experience was the decreasing of temperature and the waning of light. It didn’t go dark. It grew dusky. It was a brief interlude of calm before the noon … Read More

The Evelyn & Bobbie brand is a bastion of powerful technology, unprecedented comfort, and generative confidence.  How metaphorical.  This Spring, Evelyn & Bobbie delivers a Limited Edition in the color Willow, a symbol of strength, resilience, and flexibility.  Six styles; including four bras, Defy, Beyond, Evelyn and the Bobbie scoop, as well as two panty shapes will be available in this creamy rich hue.

We’ve clarified in countless stories that the patented EB Core™ technology … Read More

By ELLEN LEWIS

I was thrilled to discover that Bree McKeen, founder and owner of the Evelyn & Bobbie brand was scheduled to speak in Paris at Jos Berry’s VIP trend presentation. I feel a personal bond to Bree, her staff and the company’s product. They deserve the accolades attributed to them, no “favoritism” involved.

True, I have become a die-hard fan, but my adulation is absolutely built on results. The brand, originally launched in … Read More

Christian Dior once said: “Midnight Blue is the Only Color That Can Compete with Black.” And from my own personal point of view, I agree. Born into the New York fashion culture of black attire, dark navy has seeped into my everyday wardrobe over the past decade. Sophisticated, elegant, and empowering, Midnight Blue has become the new black.  No Wonder Evelyn & Bobbie has been so incredibly successful with their recent launch (October) of this … Read More

Evelyn & Bobbie spices up their wirefree bra repertoire with the debut of a new sexy style, the Starlette Plunge. Launching this August, Starlette is a reiteration of the popular Beyond Bra. Using the same design elements, adjustable straps and hook and eye back closure, it has been shaped with scaled back lines and given a deep neckline to enhance the bodice. The Starlette Plunge, like all of Evelyn & Bobbie’s styles, is uniquely constructed … Read More