All posts by

Ellen Lewis

Intimate Insider News

By Moira Nelson

This is it!  The week we have been waiting for…  Buyers, brands, media, press, and other intimate apparel professionals are kicking off the week in Las Vegas for the bi-annual Curve NV lingerie trade show.  This season’s edition is being held at The Venetian in Las Vegas.  By the end of the week, everyone will converge in New York City for the Curve NY show at Jacob … Read More


By Elisabeth Dale

Who hasn’t read this statistic? Breast cancer strikes one in 8 women during their lifetime. News outlets cover every little study or personal story about the disease. The media reports on various efforts by charitable group working to find a “cure.” The pink ribbon is synonymous with raising money to benefit women’s breast health (although men represent about one percent of all cases). Two decades ago breast … Read More


The Beauty Is In The Details

Shell Belle Couture

As I was explaining a few days ago, with intimates “it’s all about the details”.  Yes, technical prowess is critical for fit and function, but with Intimate Apparel, it’s the special touches that transform a style into a seductive and elegant art form.  Unlike outerwear, which gets visual support from accessories, shoes, jewelry, even cosmetics, undergarments are constrained by the very fact that they sit so close … Read More


LOVE IS . . .

By Marina Rybak

I love the heart-opening sensation, reading a simple rhyme. This week is infused with Love and is extra potent. So here are some of my favorite simple love rhymes.

One Perfect Rose

A single flow’r he sent me, since we met.
All tenderly his messenger he chose;
Deep-hearted, pure, with scented dew still wet –
One perfect rose.
I knew the language of the floweret;
fragile leaves,’ … Read More


Become A Legendary Lover

By Margaret Shrum

My parents were madly in love, so much that my father designed a house and filled it with gorgeous furniture that accommodated my mother’s petite 4’10 stature. He made sure that she could reach every shelf, her feet touched the ground on every chair she sat in and he created a home that was cozy and special for her. At the end of her life, he was … Read More


Many years ago while spear heading Macy’s branding initiative; I was given an opportunity to transfer to Ready to Wear.  To the surprise of many, I turned it down.  At the time, Lingerie was a profitable, yet somewhat mundane merchandising category in the then robust department store milieu.  So why eschew the glamour of fashion apparel for bras and panties?  As I told management while making my case for funding … Read More


By Ali Cudby

It’s trade show season – an exciting time for retailers and manufacturers alike.  The shows themselves can be overwhelming – so many pretty things to ogle, people to see, trends to absorb.  I crawl back to my hotel every night, my head stuffed full of information that takes time to process.

As a retailer, it’s even harder because you’re applying all of that data to your unique … Read More


1 326 327 328 329 330 413 Page 328 of 413