All posts by

Shirley Freeman

The Panache sports bras you already love just got a glow-up… and new names to match their energy: Power, Endurance, Boundless, and Activate!

Panache POWER Sports Bra featured on Lingerie BriefsPOWER — Panache’s award-winning MVP. Designed for maximum support for fuller busts, this bra means business. Seam-free molded cups lift and define, while wide cushioned straps and a racer-back option bring extra stability. Breathable, performance-ready fabric keeps you cool through every move—whether it’s yoga flow or sprint … Read More


Anita Active supportive sports bras featured on Lingerie BriefsOwn Your Workout: Choose Your Perfect Anita Power Bra!

Ready to conquer your next sweat session? The right support is everything, and Anita Active has the power players you need.

For the ultimate defense against movement, choose the Air Control DeltaPad, your secret weapon for Bounce Control. Need serious coverage? Go for the Extreme Control Plus for Full Cup Support. For Fall 2025, these bestsellers arrive in a bold, head-turning … Read More


Montelle Temptation Collection AW25 featured on Lingerie BriefsFrom everyday to extra, Montelle’s new Temptation capsule isn’t just lingerie, it’s a total vibe! Classic black lace with a touch of sand lining for a trompe l’oeil effect gives these pieces a fresh, modern edge that’s equal parts chic and sexy. From everyday bras and panties to the semi-sheer bodysuit and lacy corset, this collection was made to feel effortless, playful, and totally tempting. This stunning new collection launches … Read More


Stephanie Bordas' photography featured on Lingerie BriefsBy ASI EFROS
In this episode of Intimate Talks, I sit down with Stephanie Bordas, acclaimed photographer and founder of Brooklyn Boudoir, to uncover the secrets behind powerful visuals in the lingerie industry.

Getting the Most Out of Your Shoot - Intimate Talks - Asi Efros & Stephanie Bordas, Brooklyn Boudoir

 

Stephanie shares why lingerie is about more than just the product—it’s about emotion, confidence, intimacy, and desire. Through her work, she helps brands tell stories that resonate deeply with their audience.

Stephanie Bordas' photography featured on Lingerie Briefs

Stephanie Bordas is … Read More


Everyday essentials just got a little more exciting. Meet Future Foundation with Lace, the same ultra-soft comfort you know and love, now styled with delicate lace details. From pillow-soft cups to stretch microfiber that moves with you, this launch takes the collection you can’t get enough of and makes it feel brand new. Whether you’re lounging, layering, or living your best life, these pieces were made to be your … Read More


Bridal lingerie shopping can be just as magical as choosing the perfect gown. While the idea of a trousseau may feel a bit old-fashioned, many brides still cherish the tradition of collecting special pieces as soon as they’re engaged. At bridal showers, it’s not uncommon for the maid of honor, close friends, and family to gift luxurious lingerie as a way of celebrating the bride’s new chapter. Shadowline’s Silhouette CollectionRead More


Sculptresse by Panache Sophia Full Cup Bra and Deep Brief featured on Lingerie BriefsLooking for lingerie that celebrates your shape and never skimps on style? Meet Sophia, your new go-to favorite! Crafted from gorgeous lace that blends bold florals with chic geometric diamonds, Sophia is the perfect mix of elegance and everyday wear.

“Designed and crafted for sophisticated comfort, Sophia is a must-have! Smoothing wings, full-coverage and visual impact, she has it all.” – Hannah, Sculptresse Senior Designer

Originally introduced as a fashion … Read More


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