Fit Fully Yours Lingerie introduces the stunning hue of Deep Purple on their popular Ava See-Thru Lace Bra and Bikini. This elegant, full-coverage bra with a three-part cup design, beautifully lifts and shapes. The unlined sheer underwire cups showcase gorgeous, delicate eyelash lace. Enjoy extra comfort from the inner side sling support, and benefit from reliable support thanks to the triple hook closure and power mesh band. A touch … Read More
Aubade Lingerie previews Fall 2025 with ten dreamy collections telling a tale of seduction, sensuality and self-expression. Inspired by the exotic florals and fluid lines found in the patterns of Japanese art, the famed Aubade atelier has created a sumptuous lingerie canvas that awakens the sensorial imagination. Rendered in rich reds and pinks, as well as misty darks combined with bronzed yellow and frosty metallics, a nocturnal fantasy emerges. Expert … Read More
For Spring 2025 Anita Active is premiering their bestselling sports bra in the classic anthracite with vibrant pink accents. This color combination pairs perfectly with the anthracite hi-waist sports leggings, completing your Anita Active look. You will enjoy versatility and comfort with the Performance WireX Sports Bra, featuring convertible straps.
This sports bra stands out thanks to its ideal fit, quality fabric, and stylish design. It’s available in black, … Read More
LATTELOVE™ previews A/W 2025 highlighting its Sparkling Winter theme. Four charismatic collections, Vintage Frost, Cozy Retreat, Winter’s Glow and Jolly Dreams, tell LATTELOVE’s pajama and loungewear stories. Focused on the brand’s sustainable quest six fabrics are incorporated into the entire assortment including Recycled Brushed Hacci, Tencel Lenzing™ Modal, Natural Cotton Fibers, Recycled Rayon Poly Spandex, Recycled Brushed Poly Jersey, and Cotton Modal. Executed in heather blends, snuggly chenille’s, malleable jerseys, … Read More
By ELLEN LEWIS
Survivor: Heidi in Montelle
In 2024, Lingerie Briefs launched a new column: Survivor Stories. Our Mission: to prove how lingerie empowers survivors of domestic violence and abuse as they find freedom from debilitating lifestyles. These are the tales told to us by women (and sometimes men) who have suffered in silence from a plethora of controlling behaviors, both physical and emotional, perpetrated by significant family members. … Read More
Inspired by the luxury and glamour of the Red Carpet, Montelle Intimates previews a wide range of essentials as well as stunning new fashion statements for Fall/ Winter 2025. Blending technical precision in fit with pared-back feminine aesthetics, they introduce three new fashion collections as well as updated best-sellers. The fan favorite Pure Plus and Muse bras have been technically updated creating a lighter more contemporary appeal.
Emulating the psyche … Read More
By ESTELLE PULESTON
Founded by Lucienne Rutherford, Luciela is a self-described ‘eco luxe’ brand that’s based in Spain, manufactured in Portugal, and made using exclusively European-sourced sustainable materials.
Like so many other designers before her, Rutherford had the idea for Luciela when she wasn’t able to find what she wanted in stores. It wasn’t that they were lacking in beautiful designs, but so many of the briefs on offer featured … Read More