ANAONO mastectomy lingerie as featured on Lingerie Briefs

Breast Cancer. Not a pretty picture. Too many women must navigate this apocalyptic landscape.  Besides the obvious body siege, breast cancer surgery and all its ramifications are so overwhelming that entire businesses are focused on supporting the cause. I have seen and listened to many, some powerful, others questionable. There are great brands dealing with mastectomy products and education. I have the utmost respect for those. I have remained removed from telling these lingerie stories because, frankly, I am one of the fortunate, but not my partner Shirley or so many other friends and family members.… Read More

This month Skarlett Blue debuts the Reign collection, lounge inspired intimates that one might define as a Freestyle Bra and panty selection. As the lingerie market evolves and comfort commands design, the Reign bra stands out as a hybrid choice between a bralette and underwire construction. This bra has many features that ensure easy support, lift and projection including a hidden underwire, wide bottom band, lined center gore, adjustable straps, and darted cups. Engineered with a super soft, malleable, modal spandex, the bra and 3 matching panty shapes are light, supple, and very flexible.… Read More

By ELLEN LEWISCasual Moments by Claudel robes and bedjackets as featured on Lingerie Briefs

Like I said in Monday’s Spring 22 Market review, live discovery was once again paramount at the Curve NY Lingerie show. Maybe it was the open-air venue. Maybe it was the people. Maybe it was the product. No matter. I found some interesting gems. One of them was Claudel, which to be perfectly honest, I would probably have missed in the more structured Javits Center set-up. Of course, it helped that my very good friend Pat Larkin, who reps the line in the USA, was sitting in the booth sipping a glass of wine.… Read More


Maison Lejaby Spring 22 as featured on Lingerie BriefsMaison Lejaby

Last week the Lingerie market came alive for the first time in 18 months and the debut was dynamic. A series of trade shows including Curve NY and Evolution Concepts were buoyed by several showrooms’ exposés. For my part, I attended most of them; a bit dispersed, good for the waistline, serving up a level of vitality much needed and very welcome by all to whom I spoke. Of course, there were brands and stores who opted not to show live.… Read More


Van Gogh Immersion image as featured on Lingerie Briefs

Passion and Color. That was the theme of my senior thesis on Vincent Van Gogh as an Art History major in college. Specifically, I was mesmerized by the irreverent brushstrokes, the deep shadows through which yellow exploded from the canvas.  Was it hope buried in his furied mind? Impoverished and rejected in his lifetime, today Van Gogh is revered for his work. For me, the love affair with his paintings and his story has reverberated throughout the years since I discovered his genius.… Read More

Rosa Faia Twin Wireless Soft Bra in new Rosewood - featured on Lingerie BriefsRosewood color addition is a perfect, pretty summer shade that complements the current palette of the Rosa Faia Twin Series.

Best selling collection for 20 years, all styles in the Twin series provide a unique perfect fit for any body shape combined with feel-good comfort from the soft stretch fabric. The Twin bras feel like a second skin and are virtually invisible, even underneath form fitting clothing. The subtle sheen of the silky, breathable fabric guarantees a smooth effect.

Rosa Faia Twin Wireless Soft Bra in Rosewood for AW21 - featured on Lingerie BriefsTwin Wireless Soft Bra

The pre-shaped cups on both the Wireless Soft Bra (5493) and Underwire Bra (5490) styles are double-layered and enhance the comfortable fit with the combination of extra-soft, wide straps, which run gently over the shoulders and don’t slip down due to their stretch and center positioning at the back.… Read More

Almost Braless

By LINDA DYETTAlmost Braless - Linda Dyett, photo - Sara Messinger NYTimes featured on Lingerie BriefsI live in the East Village—notorious for its (fantastic) restaurants, its quirky little retail businesses (a goodly number of which, including Azeleas, the lingerie shop, have survived the shutdown), and the hordes of NYU, Cooper Union, St. John’s, and New School students, as well as the oddball artists, designers, and freelancers who occupy the neighborhood. This area, like Bushwick and Williamsburg, is something of a style bellwether. So when I began noticing dozens of girls and women walking around braless beneath their slip dresses (accessorized with Doc Martens boots), their cropped T-shirts inside baggy overalls, and their oversize vintage dresses, I recognized it as a trend.… Read More

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