Briefs

Parfait's Best selling Dalis Bralette is super soft in new nudes - featured on Lingerie BriefsParfait Lingerie is, once again, redefining perfection for AW21 by featuring four beautiful, new models-Paloma, Natalie, Courtney and Saby. Each one of these gorgeous women embrace their “perfectly you” curves while confidently representing their own distinct look. Their diverse body tones are perfect for showcasing Parfait’s extended skin tone color palette that now includes a new, rich Medium Nude shade.

Together, these women help Parfait continue to tell their unique … Read More


By ELLEN LEWIS

Jane Woolrich Couture Lingerie as featured on Lingerie Briefs

If you really want to understand the essence of lingerie design, then Jane Woolrich is your study. Jane’s collection is a cornucopia of original thought. Her garments are beloved by brides and Saudi princesses as well as contemporary women looking for a unique piece of outerwear.

Jane Woolrich Couture Lingerie as featured on Lingerie Briefs

Jane’s creative instincts are inexorable. They are informed by compassion, warmth, and her work ethic. They are evident in her incredible … Read More


By ELLEN LEWIS

Elomi Lingerie Charley underwire embroidered plunge bra in aubergine as featured on Lingerie Briefs

I have wonderful children: 2 girls and a boy. My 2 girls came first, and I thought that was it. Charlie was a surprise, delivered in July, three weeks late at 9 lbs. 11oz. I think he needed to be a Leo because from the day he was born, he has been a natural leader, in control and completely dependable. I didn’t plan for him; I already … Read More


By ELLEN LEWIS

Supporting students, startups and specialty stores has always been important to me. In my opinion, they are the foundation for creativity in the Lingerie Industry. I always try to support new talent because I was lucky enough to have extraordinary mentorship in the early days of my career. So, when Lauren Starobin, recent FIT (Fashion Institute of Technology) Intimate Apparel design graduate, appeared on … Read More


By LINDA DYETTNegative Underwear as featured on Lingerie BriefsFor several decades now, I’ve been writing about fashion—a passion of mine—every aspect of it, from design and fabrication to merchandising, retailing, and etailing. And always I look for the restless leading edge—the clothes (including underwear) that turn away from predictable, cookie cutter styles and capture–or better yet intuit and inform–the mood and needs of the changing times.

That’s what Negative Underwear, the brand with the … Read More


By ELLEN LEWIS

CLO Intimo has featured on Lingerie Briefs

I have had a connection with Claudia Ochoa, founder of the CLO Intimo brand ever since I discovered her iconic Fortuna chemise some years ago at Curve. The fundamental reason is the symbiosis I feel between her creative acumen and the Lingerie Briefs mission. It is the focus on art, culture, and empowered femininity that informs her lingerie designs. Every season I am compelled to visit the … Read More


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