Empreinte’s iconic Cassiopée collection is pure luxury that features delicate, glistening embroidery reminiscent of constellations in the night sky. This season, best-selling Cassiopée is offered in a soft, warm beige colour way – Creamy Beige. Showcasing botanically-inspired embroidery worked in pearlescent champagne, well-being and femininity are encapsulated in this exquisite lingerie collection. Invisible, comfortable, seductive and innovative – Cassiopée has become one of the brand’s top sellers since it was … Read More
Spring has finally arrived, and so have some new hues for all your favorite styles! Update your bra wardrobe for the new season with Wacoal’s best-selling styles in an array of stunning spring colors.
Forget pretty in pink. This spring, look pretty in Peach Parfait. The Evocative Edge Underwire Bra is now available in this gorgeous shade. This style lifts your bustline up to one inch. With the matching panty … Read More
By ELLEN LEWIS
A few weeks ago, I saw this PJ Harlow® image posted on social media and had an Ah Ha merchandising moment which I shared with owner and founder Tina McMillan. PJ Harlow® has always catered to brides. Just scroll through their Instagram and the bridal message appears. But, and it’s an important But, nowhere was there a coordinated statement of the power of the PJ Harlow® bridal … Read More
I’ve been writing about Skarlett Blue Lingerie for the past 7 years, practically since its launch in 2014. The brand, rooted in the extraordinary technical bra fitting expertise of their mother company, Dana-Co, continues its ascent in the intimate’s market, unabated, even by the Pandemic. The collective creative approach executed by its diverse all female design team contributes to the design excellence manifest in the established collections that now define … Read More
Anita since 1886 is excited to introduce their new Clara underwire (#5858)! This lovely bra offers a feminine elegance with gently curved lines and functional details, which are all characteristics of the Clara series. With a new feature of a light and airy neckline, this bra in the neural sand tone looks great under spring and summer clothing.
A modern, triangular look features a low-cut, semi-transparent neckline panel that … Read More
Natori launches the Pure Luxe seamless bra expanding the reach of this bestselling collection. Delivering all the same attributes of the original 5-star contour style, this unlined version will extend its fit to size 40H. Constructed in a 2 ply soft microfiber fabric enhanced with a hidden power mesh, this design ensures the same lift and shape as the original contour bra without padding. The result is an ultra-smooth, natural … Read More
Le Mystere introduces their full coverage, unlined Cut & Sew Bra in eco-friendly lace and trims to create a sustainable approach to beautiful everyday support. This lace showstopper is designed with a specially sourced cotton lace galloon from an Oeko-Tex certified supplier from Germany. It pairs organic cotton yarns with a nylon-spandex blend to create a refined and delicate scalloped edge lace. 
Supportive 3-section cup is designed to give a … Read More