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Empreinte spectacular Cassiopée Célébration NEW ICONS Limited Edition - featured on Lingerie BriefsThis year marks Empreinte’s 75th Anniversary! To celebrate, the brand has created the NEW ICONS collection which is a reinvention of several key, must-have items. NEW ICONS celebrates the idea of timeless styles revisited and the desire to showcase a beauty which has stood the test of time, giving it a whole new radiance.

Empreinte spectacular Cassiopée Célébration Limited Edition collection - featured on Lingerie BriefsFirst up is the spectacular Cassiopée Célébration Limited Edition collection. The classic Cassiopée, decorated with the … Read More


Emma Harris Luxury Lingerie Atelier Celebrates 10 Year Anniversary - featured on Lingerie BriefsEmma Harris, the British luxury lingerie atelier, celebrates its 10th anniversary!

Claire Emma, founder and director reflected on the last 10 years when we spoke to her recently:

On getting started….

’10 years ago, I returned from maternity leave with fresh ideas & determination that I would leave the harsh, fast fashion industry well & truly behind me.  Although the industry had provided a wealth of experience & … Read More


By ELLEN LEWIS

Poetically Correct Cotton knit T-Lounge shirts as featured on Lingerie Briefs

My career segued to the Intimate Apparel business 30 + year ago when I was plucked out of the ready to wear division to spearhead the lingerie product development initiative at Macy’s Corporate office. I knew nothing about the category, which at the time, was dominated by polyester in pale pink and blue designs. Oblivious to the “rules” I purchased a few cotton knit big t-shirts in … Read More


Panache Nursing Bra Katherine as featured on Lingerie BriefsAn exciting new addition to the Panache SS21 collection is Katherine, a brand new nursing bra that will sit alongside longstanding nursing styles Sophie and Eleanor. Introduced in Black for a sophisticated core addition to suit every fuller bust nursing wardrobe.

Katherine embodies comfort and a trendy lounge style, giving a crop-top look with functional nursing abilities. The soft, seamless and moulded inner cups drop down with ease for feeding, … Read More


Anita Care Welcomes the Fashionable TONYA FLAIR Post-Mastecomy bra - featured on Lingerie BriefsThis pretty, Tonya Flair mastectomy non-wire padded, pocketed t-shirt bra is a welcome spring addition to the Anita Care collection. In blush pink with lovely two-tone embroidery trim on the straps, it’s the perfect fashion edition of their bestselling 5706X Tonya bra.

With its clean-cut, molded cups, Tonya Flair (4706X) easily becomes a popular everyday basic as it can be worn under your favorite close-fitting t-shirts, tops and dresses. … Read More


Natori Bliss Flex longline bralette with 360 degree stretch as featured on Lingerie Briefs

Natori Bliss’ popularity speaks for itself as it has continued its expansion from their original cotton panties to a multifaceted bra assortment, including the newest additions of the Bliss Flex Bralette and the Bliss Perfection Lace Bralette. This success story is not a mystery; the entire range emulates the extraordinary comfort that sent the panties on a major sales ascent. Continuing unabated, with both underwire and non-wired choices, the collection … Read More


Lise Charmel Caprice En Dentelle Collection as seen on Lingerie Briefs

Buds, branches, and leaves emerge in a lacy tableau as Spring evolves. This provocative vision is captured exquisitely in Lise Charmel’s new Caprice en Dentelle collection.  Eight luxurious lingerie pieces are designed in an exclusive stretch Leavers Laces for Lise Charmel, known as “Lace of Calais-Caudry®.  Created by a unique clipping technique the pale peach camellia flower pattern is revealed in layers, effecting a delicate texture on the skin. Juxtaposed … Read More


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