By Becky Yee & Ellen Lewis
A few months ago, Becky and I were brainstorming ideas for a bridal lingerie photo editorial. We were searching for an angle that defied the norm. Bingo! The Winter Bride! Why not focus on the empowerment of wizened women. Women that defy the mythology of aging. Women who, later in life, choose to marry and still want beautiful, sensual, and sophisticated lingerie for that … Read More
On Gossamer just welcomed the Sleek Micro Strapless Plunge Bra and it’s a beauty, just in time for strapless season!
This exquisite addition incorporates all of the attributes necessary in a supportive and comfortable strapless bra! Clean, molded cups shaped to create a gorgeous plunging neckline and provide just the right amount of lift along the bottom cup which both contain & amplify the bustline.
The inner framework is composed … Read More
By ASI EFROS
If you like stories with fairy tale endings, you will love a tale about Zeelum. Once upon a time, there were two beautiful young princesses, Sarifka Jungreis and Miri Brecher, who built a one-of-a-kind company from nothing and lived happily ever after.
Co-founders of Zeelum – Sarifka Jungreis and Miri Brecher
The story begins at the onset of the 21st century in suburban New Jersey. … Read More
By ESTELLE PULESTON
Launched last year, Verdant Intimates is a premium lingerie brand designed for those who want unfussy, easily-wearable lingerie that still makes them feel beautiful and confident.
The founders are Michelle Bergmann and Eleanor Mooney, two Filipina lingerie industry veterans who first met while working together in Soho, where they dreamed of opening up a lingerie boutique together. However, Bergmann says that the designs she saw around her … Read More
By ELLEN LEWIS
Aubade
If I were to say just one word about the Salon International de la Lingerie, it would be Bodysuits. But of course, there were a few other insights that emerged as I walked the show and touched base at Interfilière. Exquisite Embroideries, Creative Cutouts, Light Laces, Sparkle and Shine, and Compelling Colors. I was intrigued by the abundance of Swimwear at the Fall show, particularly crossover … Read More
Gemsli Intimates advances into 2024 with an arsenal of high-tech and refined bra styles that are must-haves in every woman’s intimate wardrobe. Here are three customers’ favorites from Gemsli’s Graceful Lace Collection.
Elegant High Apex Plunge Bra
… Read More“The High Apex Plunge Bra is referred to as a ‘secret weapon’ by fitters because that bra looks wonderful on anybody. If you are shallow on top, that bra will lay flat without
Anita’s new Leni Bras are fresh, feel-good bras for every day comfort. With two styles; underwire bra and soft bra, both are perfect complements to a minimalist outfit. These bras feature beautiful, stretch jacquard with textured 3D yarn for a velvety, extra soft feel. This Lexi collection is available in Smart Rose and Black.
The LENI Underwire Bra (#5884) has double-layered seamless molded cups made from a stretch jacquard fabric … Read More