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I think we can all agree that innovation is the catalyst of forward movement in any industry.  So when I was introduced to the award winning patented technology of the Irish based foundations brand, Embrace® at Curve last February, I decided to dig deeper.  What I discovered was a revolutionary construction system that allows the frame of the bra to float free from the garment but remain stable on the … Read More


By Elisabeth Dale

 The controversy over whether women should be able to breastfeed children in public continues. This week featured a comedian’s on-line rant about his exposure to an incident witnessed on public transportation. His beef? He admits the mother used a blanket to cover herself up; but he still found the practice disgusting. Perhaps if she had been suckling a newborn and not a “three year-old” (his assumption), it … Read More


The Daily Pleasure

By Margaret Shrum

I recently signed up to receive a brand new daily email, which is now one of my favorite messages to open up and read. It’s called The Daily Pleasure and it’s a platform for sharing and disseminating new and fun ways to experience pleasure in our daily lives. Readers are invited to share their personal experiences as they allow all of their senses to be enlightened and … Read More


By Aimee Guthinger

Touting names like Bachelor’s Button & Forget Me Not, the pioneering eco-friendly, non-toxic nail brand Priti NYC has become a perfect complement for bridal lingerie style.  Similar to the added touch the perfect throw pillow or decorative detail brings to an interior or the conversational charm an accessory brings to fashion, nail color is often the only accompaniment available to help complete our underpinning presentations.  Lingerie is … Read More


Helen Sanchez eyelet embroidery details on silk/cotton voile

Since I think of myself more as a curator than an actual artist, the discovery of raw talent with a sustainable vision is the way I nourish my own creative appetite.  What makes the Curve show so satisfying is the ability to find an idea, a style or a designer whose presence in the Lingerie market is destined to make a difference.   There is a variety of  contributions that a … Read More


by Marina Rybak

I was curious to learn about the origin of the words to inspire and was thrilled to discover that it simply means to breathe into, derived from the Latin word inspirare.

How refreshing and easy it is to initiate the creative process when all you need to do is inhale, to take a breath of fresh air and be ready to receive. How magical it is … Read More


Intimate Insider News

By Moira Nelson

I think I’m starting to see the light at the other end of the tunnel….  Although, I still have several “market week” appointments this week.  We should just start calling it Market Month!

The Lingerie Designer Showcase and CurveNY were a success.  Buyers from around the world attended the trade shows and other industry related events.  Now, Curve is headed West…  CURVENV runs from August 21stRead More


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