Once and awhile I happen upon a retail stage that is so inspirational it’s worth mentioning. Controversial, entertaining and just plan creative, The Dover Street Market, recently opened in NYC, approaches merchandising with a whole new buzz…READ MORE… Read More
In late 2012, a close colleague of mine asked me to look at a new foundation’s brand, Curvy Couture™ being prepared for a 2013 market launch. It’s not easy to break through merchandising barriers when it comes to bras and panties. I was immediately impressed by the quality but recognized some clear merchandising voids. A cohesive presentation in extended sizes was not yet available and so, as I need to … Read More
What I love about the NK iMode brand from the Canadian based Kenan group is their grasp on key item merchandising and product expansion. Once they hit a bull’s-eye, they know how to exploit it. The Morgan silk charmeuse chemise has been a best seller at retail since 2007. In fact I originally highlighted this style in Dec of 2011 and it is still going strong. Based on the stellar … Read More
By Adrine Bimanand
How about a silver inspired wedding to ring in the new year? A platinum color scheme is the perfect way to compliment the winter bridal season. Think of the exquisite snow queen and her fairytale winter wonderland; replete with wonder.
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Maison Lejaby
As many of you might already be aware, we have taken a dive into our own Swimwear Briefs column. Written by Jennifer Cermak, swim professor, maestro of Nani Nalu beachwear boutique and designer of Jenna Sea, an emerging luxury brand fitting D-G cups, we have watched this category evolve from a touch of fashion to a major margin builder in Lingerie stores across North America. Swimwear is the … Read More
Today is New Year’s Eve and that time each year when we reminisce. I was thinking about how I became so enamored with Intimate Apparel. I was never a girly girl. It was never about the concept of sex appeal. When I was a young woman, I shopped in vintage and recycled clothing stores because I had a proclivity for old things. Somehow they made me feel unique, independent and … Read More
Just before I left Cabo to return to NY, I decided to paint an anchor wall in my house a vibrant desert color. As I watched this bare surface change from white to an orange-red, I began to have apoplexy. I had wanted to make a statement but this was more like a proclamation and I was undone. Ok, it’s easy to re-paint a wall, but I had 24 hours … Read More