Sculptresse arrival- Karis Full Cup featured on Lingerie BriefsTake a look at the latest Sculptresse arrival – Karis Full Cup, offering outstanding comfort and support without compromising on style. This brand new everyday essential features recycled elements as Sculptresse continues to push for sustainability.

Sculptresse Launches Karis Full Cup featured on Lingerie BriefsOrnate lace top cups and soft stripe fabric set this style apart and create a sophisticated and supportive look for every day wear.  A versatile hazel shade makes this the perfect addition to … Read More


By ESTELLE PULESTON

Victoria Cimadevilla Luxury Swimwear as featured on Lingerie Briefs

Is it just me, or do most bikinis and swimsuits look the same? Colors and prints vary of course, but when shopping for swimwear, I find myself trawling through the same tired silhouettes over and over. I want something different, something eye-catchingly unique!

The good news is, spectacularly-creative swimwear is out there. The bad news is that it doesn’t come cheap. All seven brands I’m sharing below … Read More


VS Collective as featured on Lingerie BriefsThe following post by guest writer Allie Cooper taps into the evolution of the Victoria Secret business.  I always hesitate to cover VS because I worked with them (as clients) for 14 years of my career. I respected them as merchants despite the challenges sometimes presented by their corporate code. When they missed the cultural pulse several years ago and other writers called them out, I knew that they would … Read More


Freya Lingerie Snapshot Star yellow curvy bra as featured on Lingerie Briefs

A star is born. Freya Lingerie showcases a dynamic bra and panty show with their newest headliner, the Snapshot Star collection. Think summer light, honeysuckle yellow and breezy nights. Designed in a sheer embroidered mesh with an elongated apex and star charms at center front, this style highlights the brands contemporary pulse. Engineered with all the hidden details that provide the famed Freya fit, it is available for sizes 28-38, … Read More


By ELLEN LEWIS

Hanky Panky Pride Collection honoring Pride Month as featured on Lingerie Briefs

When it comes to color diversity, no brand makes the statement quite like Hanky Panky. The rainbow of choices, particularly in their parade of underwear, is legendary. Color is rooted in the company’s DNA. That is why, this month, in celebration of Pride Month, Hanky Panky has joined forces with Switch n’Play, a Brooklyn-based drag and burlesque collective to create the Pride  Collection. Anchored by … Read More


By ELLEN LEWIS

Wood Underwear for Men as featured on Lingerie Briefs

I knew I was on to something when I decided to turn up the heat on the men’s underwear market. There are so many diverse channels percolating in this venue; combinations of traditional basics, classic luxury, men’s body form, edgy, environmentally astute, and more. But its not just the diversity emerging in this space, it’s the addition to the woman’s lingerie business that the potential presents. The … Read More


By ESTELLE PULESTON

Her Pony, lingerie inspired festival wear as featured on Lingerie Briefs

Around this time every year, festival wear becomes a fashion talking point. For some brands though – among them, Australia-based Her Pony – this section of the clothing industry isn’t just a seasonal trend, but a year-round lifestyle.

Her Pony, lingerie inspired festival wear as featured on Lingerie Briefs

Founded in 2010 by Lauren Stein, Her Pony describes its garments as “festival treasures”. There’s beaded fringing, shimmering sequins, and bold 60s and 70s-esque prints galore – it … Read More


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