Fleur’t’s bestselling boyshort panty, designed with feminine curves in mind, is made with their signature, ultra soft rayon spandex blend and edged with delicate lace. You might know them by their former names: LuLu’s Delites Boyshort or Top Drawer Boyshort… now they are called the ‘Forever Fleur’t Boyshort‘. Referred to by consumers as ‘the perfect panty’, they feature a medium front rise, and cheeky back coverage plus a … Read More
This week has been an intense market drill down: three full days at Curve NY, The Lingerie Select, followed by showroom appointments. Spring 18 previews, current business reviews and fall strategy meetings: these generate a great deal of input requiring thoughtful analysis. Look for a defined perspective shortly. But today, I want to highlight an English label that I love for its lingerie purity, Gilda & Pearl. I visited … Read More
Stylish, supportive, moisture wicking and wire-free! Curvy Couture’s Confident Fit Wire Free Sports Bra has it all for the active woman plus breathable mesh to keep her cool and comfortable while working out. The size range is fabulous for curvy figures as it now features a band up to 44 and an H cup. Other features include molded contour cups with zoned compression for maximum support and no bounce. You … Read More
CAROLYN Aurore
New collection ~ Carolyn by Empreinte Lingerie expresses an elegant trend for generous, graphic embroidery worked on a tulle with a beautiful transparency in a very contemporary, simple flow of curves.
CAROLYN Pourpre
The modernity of this range is highlighted by the contrast between the matte and lustrous detailing, such as the pretty little rose-gold gem creating a ‘knotted’ effect at the base of the shoulder straps and … Read More
The NY Spring 18 Lingerie Market is imminent. We are currently enmeshed in industry trade shows: Mode City, Miami Swim, Curve just to name a few. I go to the shows with great expectations. Are there any creative product ideas with real potential momentum? Usually they emerge from entrepreneurial visionaries: women like Marlies Dekkers. Some years ago, Marlies brought strappy lingerie to the mainstream, by taking a then radical … Read More
LOLA Bodysuit from the KAVIAR Collection ~ Oh Là Là Chéri’s NEW Premier Line launching soon!
Ten years ago, Oh La La Cheri marked the beginning of a new undiscovered market that combined the mainstream appeal of fashion forward underwear and the sultriness of adult oriented lingerie. Since its foundation, the Oh La La Cheri brand has not only continued to tap into this third market, but has made great … Read More
When I first saw the Yay Panties brand at Curve in February, I was not sure about another panty package program; but, it’s my job to mine the market for the best in class. Whenever a newcomer surfaces, I feel compelled to do some R&D. And the marketing campaign, so critical in today’s digital world was enticing: fun, sexy and affordable underwear completely seamless and stitch free. My 32 year … Read More