December, so it seems, is the month of the year when most engagements occur. Interesting because we are always told by the “old timers” that bridal lingerie only sells in the spring. Not true says Flora Nikrooz who has built an entire bridal dynasty around her gorgeous designs targeted to satisfy the anticipation and pleasures planning a wedding invokes. Recently, Flora was actually asked by buyers to expand the concept … Read More
This week on Bridal Briefs, Adrine proposes “Something Red” for all those Holiday weddings. Perfect for a winter celebration, Red heats up the party. READ MORE… Read More
By Ali Cudby
In the first part of this Buying Strategy series, we talked about the philosophy of creating a store’s Open to Buy.
To review, an Open To Buy calculation allows your store to map incoming inventory against expected sales. It is important to begin by thinking through your inventory across the main product verticals, such as bras, bottoms, shapewear, etc. Once those basic categories are determined, you can … Read More
By Adrine Bimanand
Alessandro Couture
Winter Weddings, Holiday inspiration, Christmas and Valentine’s Day, Red Inspires.
We’ve had many brides seeking to incorporate “something red” into their wedding details, particularly to match those coveted Louboutin soles that are quite the trend now. And why not? From the ring pillow to the luxurious lingerie, nothing is sexier than a little bit of red lace! Here are a few of our favorite picks!… Read More
Ultra plush one button hooded cardigan from PJ LUXE; a perfect solution for cold winter nights. Wrap yourself in soft luxury. Sip hot chocolate by a warm hearth or wear it out for that extra layer of comfort.… Read More
Welcome to Elomi’s Autumn/Winter 13 Soiree, inspired by 1920’s design these new collections offer rich jewel tones that pop with opulent details. Elomi introduces Jocelyn – this flirtatious, silky satin collection launches in Charcoal with teardrop and lace in a deep shade of pink. The UW Plunge bra (available D-HH cup) features a luxurious stretch lace top cup teamed with a scattered teardrop print – wear this for great support … Read More
