By Lindsey Borchard
So many of my pregnant friends have asked me “What are the must have items I need for my hospital bag”? The only thing I tell them is a good nursing bra and your toothbrush. Everything else doesn’t even matter.
I packed like I was going on a mini holiday. Outfits, makeup and toiletries galore. However after having James I didn’t care at all about any of … Read More
In my continuing post wrap of the recent Lingerie market events, I want to share one more story about a panty that may not be exactly “new” but is definitely “tried & true”. After all, these shows are about the pursuit of fashion, fit and profit and I believe the B-Fitting underwear collection from Wacoal answers this call. I never would have entertained the notion of a one size panty … Read More
Who is the Aubade Bride? What would you imagine? A luxury wedding gown from Cymbeline, Paris at sunset, a French garden, a mystery veiled in sensuality . Champagne, laughter and Lessons in Seduction. And don’t forget to cut the cake.
By Ali Cudby
Recently there was a flurry of articles seemingly saying that women’s average bra size jumped from a 34B to 34DD since 1983. The source was a study by Intimacy.
As a retailer, you may have found the headlines a little hard to believe – I certainly did. Are women’s bodies really changing? If so, why? As a retailer, it’s important to understand changes or trends having … Read More
By John Festa
In olden days, a glimpse of stocking was looked on as something shocking, but now heaven knows, anything goes.
So wrote Cole Porter in 1934. And it seems ever more appropriate when we consider the exposed bra trend.
What once was edgy and daring now seems commonplace and thoughtless. Are exposed bra straps and bra bands simply acceptable now? Does this trend speak to a woman’s owning … Read More
By Margaret Shrum
As fate would have it, I had a bizarre opportunity to work at The Museum of Sex for one day and get a taste of what pleasure it offers its guests. A little background, the Museum of Sex opened over a decade ago in NYC. It’s located on Fifth Avenue and 27th Street, in an area that was once known as “The Tenderloin” where several brothels … Read More
I always stop by the Cass booth at Curve to find out what new shapewear innovation, designer Susan Ledyard has up her sleeve. This time it’s the Lucky Back™ shaping shrug launched this past spring at retail. Besides the proprietary performance fabrics that have come to define the Cass Luxury Shapewear brand, this innovation promises to propel the company into the wellness market adding extra value to a Lingerie … Read More
