By Lindsey Borchard
Cake
I have come to learn that being pregnant will make you an excellent researcher. I research everything from strollers, to baby wash, and now I am starting the search for nursing bras. I might be knee deep in bras at work and in the lingerie industry but I still have no idea about what makes a good nursing bra. Last week I was at Curve New … Read More
There is a clear message in the air today, as spring emerges despite the March gloom. The sun surfaced late yesterday afternoon with that translucent light that presages warmer days. It’s a feeling of rejuvenation. Looking at the new spring Maison Lejaby line recently, this seems especially prescient. The venerable Lingerie Company has re-surfaced this season with a new management and production team supporting its growth. I was particularly entranced … Read More
By Cristina Casciano-King
As the weather starts to turn, people often bare their legs without Tights, with all the fabulous Spring Tights why would you want to do that.
Spring Trends for Tights this year are fun and flirty. After the Ombre Tights have gone viral onPininterest, Jonathan Aston has jumped at producing the hot trend producing a beautiful pink and purple ombre tight (also available in a … Read More
With all due respect for T.S. Eliot, I do not agree that “April is the Cruelest Month”. If he had been living anywhere in the Northeastern United States, he would have, most assuredly, considered March before penning those famous lines in his modern masterpiece, The Wasteland. It’s snowing here again, an icy, wet wintry mix skimming the freezing mark and causing havoc on the roads. Never mind that one … Read More
By Aimee Guthinger
We are pleased to share our newest Lingerie Bridal Shower idea, the Hanky Panky Bridal Shower Cake that we recently created at my shop, Bedroom I’s Boutique!
We used an assortment of Hanky Panky thongs, panties and boyshorts all delicately rolled to uniformly support the shape and body of this confectionery display. There are two flavors: the all ivory cake or the something blue and white alternative. … Read More
By Ali Cudby
It’s that time of year, and planning Mother’s Day promotions for your lingerie store should be in full swing. Yes – you may still be warding off the winter chill, but this is the time for gearing up for the year’s next big celebratory event. One good way to consider the holiday is to think about your audience; by that, I mean MAMA.
In this case, MAMA… Read More
For those of us visually inclined, color plays a major role in the art of persuasion. Personally, it powers my universe. I believe it is the single most effective communication tool a merchant can use to make an impression. Color drives design. It informs our state of mind and articulates our environment. Imagine OZ without the rainbow; lifeless and stale. This year, Pantone has declared Emerald Green as the Color … Read More
