The Lingerie Industry continues to make headlines as brands are recognized more and more for innovation, fashion and good old customer service. We at Lingerie Briefs are proud of our Spotlight Partners who understand the concept of branding and strive everyday to raise the bar for our industry. It is with great pride that we are highlighting Freya, winner of the 2013/14 CoolBrands award. Working diligently over time to … Read More
Spotlight On …
By Lindsey Borchard
For the longest time I have never cared about matching my bra and my underwear. I mean who even knows if I am, and frankly who cares?? It’s not like I am showing off my lingerie to the world.
It wasn’t until I started wearing lingerie for myself that I started matching. It may seem silly, but I get a certain confidence knowing that I am … Read More
Spotlight On …
By Lindsey Borchard
If someone walked up to you and asked you your bra size, would you be able to tell them?
I know you have all probably heard the statistics by now; 80% of women are in the wrong size. I know you would never buy the wrong dress size or you would never buy a pair of jeans that were slightly smaller then you needed. So why are … Read More
Spotlight On …
When I was young, buying bras was a fractious affair. Endowed, but not particularly fleshy, I had no real pretty choices in the intimate’s market. I was restricted to boring bras that I jokingly referred to as “erector sets”. It did not seem fair, especially when the curvier media legends of my youth, Sophia Loren, Lynda Carter and Raquel Welch managed to project sensuality and femininity wearing barely anything. I … Read More