Clo Intimo
I have had multiple conversations with specialty stores during this time during the Coronavirus lock-down. The out of the box initiatives they have launched to ignite their businesses are inspiring. The ability to rethink how to move forward has impacted us all. Attitudes are changing. New perspectives are emerging. This is exactly what we have tried to achieve with our two part ‘Still Life’ Lingerie Editorial. Stephanie Hynes, who shot these images, was … Read More
Samantha Chang
As an on-line platform, even though we at Lingerie Briefs are also experiencing the ramifications of this unprecedented situation, we have been lucky to have increased our readership. We wanted to offer the brands this outlet as they navigate through this inconceivable time warp in business. 26 brands responded to our offer. As a result, we are splitting this editorial into 2 parts, today and next Wednesday, June 3.
Dita Von Teese
Originally, … Read More
By STEPHANIE HYNES
Camille Roucher
Capturing the essence of an object by the use of lighting (or its absence) is a defining tool in the history of art. How the painter illuminates a canvas depends on the environment. Examples such as Rembrandt in the Netherlands, Caravaggio in Italy, Monet in France to name of few, clarified their visions through very specific perspectives on the use of light. Certainly, this holds true for photography and in … Read More
By ALISON CONNOLLY
Given my background in the lingerie industry (having owned the luxury lingerie boutique Faire Frou Frou for nearly a decade), it’s not uncommon for people to still ask where I shop for lingerie or which brands I recommend. This particularly held true this holiday season, as friends and colleagues were in search of the perfect gift for the special lady in their life. It turns out that the one brand I consistently … Read More
Years ago, before social media, when my job was inextricably linked to Victoria Secret (a client), the VS catalog was a mail order lingerie bible. Born and raised in a department store brick and mortar world where hanger appeal dictated product decisions, learning an entire new set of merchandising rules for catalog sales was enlightening. The picture was everything. VS would develop and place orders with us. Then they would shoot the product on their … Read More
I have a love hate relationship with boudoir photography. Part of me rejects the concept of women putting themselves on display, the need to define sexuality as a provocative pose in a minimum or no clothing. But the other side of the equation is art. Photography is the most seductive art form I know. A talented photographer captures the essence of the subject by freezing a point in time. What might seem fleeting becomes eternal, … Read More
By ALISON CONNOLLY
The world of luxury lingerie continues to reveal new talent, and it appears this year’s newer notable is E.L.F. Zhou London. This fashion-forward intimate apparel label features daring silhouettes and cutout details to create a full ensemble worthy of any seductress! The designer, Elf Yue Zhouhas, created this avant-garde bodywear brand in 2015 with the intention of merging lingerie with ready-to-wear. You can see where that could work, with the … Read More
