By ELLEN LEWIS
The last few months have been a bit chaotic for me: moving from Connecticut to NY in the USA as well as from Cabo San Lucas to San Jose del Cabo in Mexico. Plus, it’s the peak market season, Paris, NYC and lots of Zoom calls analyzing merchandising opportunities. I have been doing all of this boomeranging between my children’s homes. Let’s just say, I need a … Read More
By ELLEN LEWIS
FIRE
The reason I am always drawn to the Clo Intimo brand is because of the stories behind each collection. Clo’s ability to use these tales to amplify best-selling styles from new perspectives exemplifies a merchandising acumen perfectly in sync with the current marketing trends.
This season, the design inspiration is founded in natures four elements: fire, earth, air and water. This narrative is particularly meaningful to … Read More
By ELLEN LEWIS
I have had a connection with Claudia Ochoa, founder of the CLO Intimo brand ever since I discovered her iconic Fortuna chemise some years ago at Curve. The fundamental reason is the symbiosis I feel between her creative acumen and the Lingerie Briefs mission. It is the focus on art, culture, and empowered femininity that informs her lingerie designs. Every season I am compelled to visit the … Read More
By ELLEN LEWIS
If you walk through the aisles of any supermarket here in Mexico, you will see entire shelves filled with Salsa (much the same as spaghetti sauces dominate the pasta aisles in the USA). BTW, I am not referring to the chopped appetizer we Americanos serve with chips. I am talking about variations of hot, spicy or as they say in Spanish, picante toppings that defy our definition … Read More
By ELLEN LEWIS
Considering the fact that tourists travel to Mexico for one week vacations and have the time of their life, I feel somewhat remiss for even admitting that every time I return here, I go through a transition that usually takes at least 2 weeks. New York to Cabo San Lucas: it’s like trying to stop a bouncing ball before it rolls away. Finding equilibrium takes time. Assuredly, … Read More
By ELLEN LEWIS
I love evaluating product with Claudia Ochoa, founder and creative director of the CLO Intimo brand. Every time we chat, she has a story to tell; her catalyst for a new collection of intimates. What appeals to me in these tales is how Claudia celebrates the Columbian culture and the women who inspired it. I have written several blogs about this since I discovered the brand some … Read More
Here is an interesting fact: Lavender repels scorpions. Here is the pertinent question: why does this matter? Well for one, here in Cabo where scorpions sometimes like to meander in from their desert habitat, it’s nice to learn that a simple, natural and actually very appealing herb can defeat this not so lovely annoyance. The first time I found a scorpion in my house, I was not a happy camper. … Read More
