All posts by

Ellen Lewis

Untitled-1

My colleague Jessica, Sale’s aficionado extraordinaire at Le Mystѐre, told me a very interesting wedding lingerie tale last week.  Full disclosure, I am not sure she wants me to repeat it, but it’s such a testimonial to the brand’s bridal solution bras, that I just have to share.  When Jessica got married, she wore a gorgeous strapless low back trumpet style dress.  As some might know, wedding gowns can … Read More


Untitled-1qqq

Jessica solved her underpinning woes with the Soiree bustier available 32-40, B – G cup.  Adding the lace overlay version, Sensuelle, was an obvious next step for Le Mystѐre.  Some brides want the extra embellishment. But all of the Le Mystѐre bridal foundation solutions are a perfect retail fix.

Untitled-1n

yee-=

 … Read More


By Jennifer Cermak
petite-shapes2

We hear allot about how hard it is to find swimwear if you are big busted and or plus size, but the true petite customer is actually my hardest to fit. Petite being the complete opposite of my personal curves-for-days (in every direction) body, it has been trial and error in finding out how to flatter smaller proportions. Following up with my inventory buyers this week, we Read More


Untitled-1

I’ve been waiting several months to discuss the new bralette collection from Yummie that I saw in Paris in January.  Asked to keep it undercover until the launch this week, of course, I complied.   Now as the first two styles, Audrey and Mallory deliver to retailers with great expectations; I can tell this brand story.  Once again this contemporary company takes a step forward as it expands beyond … Read More


Is Crotchless Crazy?

By Kim Caldwell

Listen, I’ve worked with some sexy lingerie before. In fact, when I worked with La Perla, their Black Label and Marvel lines were high on sex appeal and low on coverage. There were even accessories like lacey eye masks, silver devil horns, leather whips. And as a New York City resident since the age of 18, I’ve seen a few things, OK? But when it came to … Read More


1 278 279 280 281 282 413 Page 280 of 413