This Week’s Intimate Discovery: A classic sleepwear style emigrates to the USA just in time for the holidays
The first lesson I learned when I migrated from the world of retail buying to product development was the importance of basics to the infrastructure of any brand. It was more years ago than I care to mention, that I first identified the classic cotton PJ as a critical driver in a sleepwear
assortment. The very … Read More
I understand anticipation. I began writing this blog a few years ago as a hobby. Initially, I had no expectations. I just wanted to write as I am deeply motivated by the aesthetics that make life interesting and I have a passion for lingerie because this product, above all, appeals to the sensitive side of a woman’s nature. Now, with a modicum of pride and some market persuasion, I am about to deliver a new … Read More
This Week’s Intimate Discovery: Understated Showroom showcases an innovative new shaping collection
A few weeks ago, one of my favorite Industry 
colleagues, Melissa Silvetti, informed me that she had recently relinquished her responsibility as Sr. Buyer for the elegant Journelle Lingerie boutiques to start her own contemporary sales rep business. Aptly named Understated Showroom, Melissa has chosen this venue to continue her search for emerging lingerie design talent whose unique perspectives bring a … Read More
Eat your hearts out fellow northeasterners: I flew out of New York Saturday in front of a surprise snowstorm that dropped 8+ inches of snow on our autumn landscape. I am very happy to have escaped to my favorite getaway, Los Cabos, Mexico; where I am relaxing in the sun enjoying the comfort of the balmy sunshine and light ocean breezes. The temperatures at home were precipitous, edging down to the freezing mark for … Read More
This Week’s Intimate Discovery: A big risk pays off for a Maryland lingerie entrepreneur
Location, Location, Location; The first lesson I learned as a merchant is that nothing is as important to the success of a retail operation as its location. It’s not only where you position product in the store, it’s also all about where the store is situated. That is why when I spoke with partners Patti Platt and Sharon Borland, … Read More
I am not a chocolate snob. Anyone who knows me knows about my compulsion for M & M’s. In fact, when I was at Macy’s, my staff gave me a gumball machine filled with these mini treats, hoping that the penny requirement for satisfaction would control my obsession while I was pregnant with my son. Frankly, I am surprised that I did not give birth to a chocolate covered peanut. I still have to … Read More
This Week’s Intimate Discovery: Secrets In Lace reveals an Iconic Collection
For several years now I have been an admirer of the 
Secrets In Lace e-commerce site. It’s not only that I am impressed with the clear merchandising message, but also the methodical approach to building a niche identity that owner, Dan Whitsett has achieved. Founded as the go to site for authentic 100% nylon stockings, Secrets In Lace has expanded into a retro-haven … Read More
