By ESTELLE PULESTON
“Pleasure is a necessity, not a luxury”. That’s the driving belief of Lucy Litwack, who was headhunted for the role of CEO at Coco de Mer in 2014, and later led a management buyout in 2017 to also become the company’s owner.
Coco de Mer has long been considered an iconic brand in this industry, and its Covent Garden boutique an iconic shopping destination, but Litwack … Read More
By ESTELLE PULESTON
Launched in 2017 by Parisian designer Laure Stromboni, Lorette is a lingerie brand on a mission to create art, community, and the freedom and confidence that comes with self-expression.
Finding the existing lingerie industry to be somewhat lacking in creativity and often hypersexualized, Stromboni wanted to create a line of intimates that “evoke a sensation, an experience rather than dictating how sexy you should feel”.
It … Read More
By ESTELLE PULESTON
You might think that when a theatrical costume designer turns their hand to lingerie, the result would be something quite ‘over the top’ – beautifully fanciful, no doubt, but not really suitable for everyday wear. At the atelier of Angela Friedman however, the extravagance of on-stage costuming is instead translated into intimatewear that’s quietly lavish. The kind of thing that the most well-dressed characters might actually choose … Read More
by ESTELLE PULESTON
I first came across Italian lingerie brand VALERY on a trip to Venice, when my eye was caught – and my breath taken away – by a window display featuring the most beautiful silk and lace bra set in a rich jewel green. I couldn’t believe I hadn’t heard of this brand before! And yet as it turned out, it was far from being a new one.… Read More
By ESTELLE PULESTON
Launched in November 2020 by Ludovica Loi Cardia, Amor ‘e coro is a luxury lingerie brand that brings together the refined Italian approach to dressing with French excellence in lacemaking.
A long-time luxury lingerie enthusiast, Ludovica was inspired to launch her own line after returning to Italy from Paris, where she’d been working in luxury PR after obtaining a master’s in fashion and luxury brand management. The … Read More
By ESTELLE PULESTON
When it comes to overtly sexy, fetishistic lingerie, it’s usually either very cheaply made and ill-fitting, or very expensive. German lingerie brand Lucky Cheeks offers something different: tasteful, mid-priced pieces which offer a sense of luxury and beauty without losing their risqué edge.
The brand was founded by Muriel Klink, who has been interested in garment design and fascinated by beautiful textiles since a young age. In … Read More
By ESTELLE PULESTON
“Always have fun with fashion. Dress to entertain yourself,” Betsey Johnson once said, and it’s an approach that’s shared by Holly Biswas, founder of the new Holly Lulu lingerie brand, who dreams of one day having her own Betsey Johnson-inspired runway show at New York Fashion Week.
Biswas first got the idea for Holly Lulu after leaving behind New York’s fashion scene to return to Australia to … Read More