Spotlight on Natori

Natori Embolden Contour Bra and brief as featured on Lingerie Briefs

Lace, the language of lingerie, in the hands of the renown Natori brand brings the Fall 2021 season to new heights of intimate design. This season Natori curates an entire gallery of lacey bras and panties. Two new collections, Embolden and Memoir, as well as the iconic Feathers style in new colors, make their debut.

Natori Embolden Contour Bra and brief as featured on Lingerie Briefs

The Embolden contour underwire shape elevates the everyday t-shirt bra to a modern fashion statement by combining a plush 3D … Read More


By ELLEN LEWIS

Natori Samarkand printed robe as featured on Lingerie Briefs

When it comes to elegance, captivating intellectual property, and beautiful lingerie, one would be hard pressed to deny the Natori brand. On the theatrical stage, the same can be said of Nicole Kidman who has risen to prominence without interruption since she made her Hollywood debut in 1990.   Why have I opted to mention both stars in the same breath? The initial reason is that Kidman is wearing the exquisite Natori … Read More


Natori Bliss Flex longline bralette with 360 degree stretch as featured on Lingerie Briefs

Natori Bliss’ popularity speaks for itself as it has continued its expansion from their original cotton panties to a multifaceted bra assortment, including the newest additions of the Bliss Flex Bralette and the Bliss Perfection Lace Bralette. This success story is not a mystery; the entire range emulates the extraordinary comfort that sent the panties on a major sales ascent. Continuing unabated, with both underwire and non-wired choices, the collection fills every essential wardrobe need. … Read More


By ELLEN LEWIS

Natori Lotus pant as featured on Lingerie Briefs

Natori’s Lotus Flower Sleepwear Collection caught my attention the moment I reviewed it but, I did not know why. Sometimes, when I write about Intimate Apparel, I am not sure from where my inspiration comes. So, I looked up the meaning of the Lotus flower and found this statement:

“The Lotus flower is regarded in many different cultures as a symbol of purity, enlightenment, self-regeneration and rebirth. Its characteristics are a perfect … Read More


Natori Chic ~ The Cheetah PJ

By ELLEN LEWIS

Natori Cheetah printed jacquad pajama as featured on Lingerie Briefs

I’ve been wrestling with how to write today’s ‘Brief’ highlighting Natori’s Cheetah print. You would be surprised at how difficult it is to get a point across in under 300 words. Plus, I am not one to repeat myself and yet, just a little more than a year ago, I showcased Natori’s sleepwear safari in a post called “I Am Woman, Hear Me Roar”. I was focused on the environment; animal rights … Read More


By ELLEN LEWIS

Natori Ulla loungewear collection as featured on Lingerie Briefs

I just returned from visiting my sister-in-law in Newport, RI. It was our first segue outside of our immediate family pod since Covid began its social scourge. We stayed  in a high-end hotel where I was sure that safety would be a priority and comfort would be paramount. I knew that we would probably remain somewhat sequestered inside so I appreciated the luxury view of Newport Harbor and the spacious contemporary room … Read More


By ELLEN LEWIS

Natori Caftans as featured on Lingerie Briefs

Completely immersed in a total lockdown for almost 3 months, of course we re-directed our editorial calendar. Even though comfort was already the merchandising focus for Lingerie Briefs, cocooning was not high on my radar in February. Stating the obvious, that has changed, I believe possibly forever. In late April, I turned to Natori to reassess the caftan business for which they have long been renown. As exquisite as they are; … Read More


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