By ELLEN LEWIS
Completely immersed in a total lockdown for almost 3 months, of course we re-directed our editorial calendar. Even though comfort was already the merchandising focus for Lingerie Briefs, cocooning was not high on my radar in February. Stating the obvious, that has changed, I believe possibly forever. In late April, I turned to Natori to reassess the caftan business for which they have long been renown. As exquisite as they are; … Read More
Natori infuses its Affair and Infinity Collections with it’s classic elegant style creating modern solution pieces that blend effortlessly into a woman’s wardrobe. Working well as both innerwear and outerwear, each style has multiple uses. The mesh lace featured in the Affair collection disappears beautifully against the skin, facilitating low-cut necklines, or even worn alone. These barely there panels provide a bit of coverage for plunging necklines as well as a very contemporary fashion detail. … Read More
We are thrilled to introduce our newest Spotlight Partner, Natori Lingerie. I have personally followed their brand journey throughout my career, inspired by their brand messaging. It represents many of the values to which we aspire at Lingerie Briefs: consistency, quality product, artistry and female empowerment. We are pleased to welcome them on board with this exposé on their new neutrals!
Natori’s best-selling bras are now available in three gorgeous, new neutral shades – … Read More