Spotlight on Wacoal & b.tempt’d

Wacoal High Profile Underwire Bra featured on Lingerie BriefsThe latest addition to Wacoal’s bra assortment is the High Profile Underwire Bra. This lightweight yet powerful bra, offers a seamless blend of modern design and timeless elegance.
Key Features:

  • Ultimate Lift™: This everyday option lifts the bustline up to one inch for the most flattering silhouette.
  • Floral Lace Pattern: The allover floral lace adds a touch of sophistication, making this bra as beautiful as it is functional.
  • Customizable
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Wacoal Simply Done Bra featured on Lingerie BriefsWacoal believes simplicity should never come at the cost of support and style. The t-shirt bras in Wacoal’s new Simply Done collection check both of these boxes!

Simply Done T-Shirt Bra

Keep it simple without sacrificing support or style with this seamless and convertible t-shirt bra. This underwire bra offers more opacity than an unlined bra, ensuring you feel confident and comfortable all day long. The decorative gold hardware adds … Read More


Wacoal Bras of Summer®

Do you have all your lingerie essentials for summer? Wacoal has got you covered with the bras you need for the sunny days ahead. Their Bras of Summer® features strapless, t-shirt, racerback, sport, and cooling styles for wherever life takes you. Keep reading to find your must-haves for summer and beyond. 

Wacoal Red Carpet™ Strapless Underwire Bra featured on Lingerie BriefsStrapless: Wearing a strapless, halter, or one-shoulder look this summer? The Red Carpet Strapless Underwire Bra and NEW Comfort Read More


b.tempt’d: It’s On! Collection featured on Lingerie BriefsAdd a touch of sexy to your lingerie drawer with the newest drop from b.tempt’d: IT’S ON!! This collection is where sexy meets sophisticated, featuring a range of beautifully crafted pieces designed to make you feel confident and pretty.

★★★★★ My new favorite under wire bra! Gorgeous lace over lay, scalloped strap details, elegant design. Not only is it aesthetically beautiful, it is comfortable and provides great support! Jenny

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Wacoal Awareness Underwire Bra featured on Lingerie BriefsWacoal’s commitment to women extends beyond the design studio and into the community, where they support the fight against breast cancer. A long-standing partnership with Susan G. Komen® has enabled Wacoal to combine two of the things they do best—bra fitting and philanthropy.

In collaboration with Susan G. Komen®, Wacoal holds Fit for the Cure® events in stores across the country. These events provide women with an opportunity to receive … Read More


Wacoal’s NEW Comfortable Cool Underwire Bra featured on Lingerie BriefsGet excited! Wacoal has just launched its new Comfortable Cool Underwire Bra! Designed to cater to the unique needs of women experiencing menopausal symptoms, this innovative bra enhances your comfort, particularly when staying cool is non-negotiable.

Here’s why this bra will be your new best friend:
Wacoal’s NEW Comfortable Cool Underwire Bra featured on Lingerie Briefs✨ Cooling Capabilities: Menopause can bring about hot flashes and sudden changes in body temperature. With this in mind, Wacoal has expertly crafted … Read More


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