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By ELLEN LEWIS

CALIDA I LOVE NATURE compo t-shirt as featured on Lingerie Briefs

As a sportswear buyer in the late 1970’s I have keen memories of the signature Calvin Klein t-shirt that mainstreamed this legendary designer’s collections. This $11.00 style anchored my department’s sales.  The cotton t-shirt was immortalized by James Dean and Marlon Brando in the 1950’s when the actors, wearing basic white, made them larger than life on the Hollywood screen and they became a fashion icon. Flash … Read More


Coobie's new Mesh Back Sport Bra featured on Lingerie BriefsHappy ventilation! Coobie’s latest addition is the Mesh Back Sport Bra featuring a stylish racerback with cool, comfortable meshing to keep you going during those autumn workouts. This One size sport bra fits a 32A – 36D. Comes in Medium Gray/Hot Pink, Black/Seafoam & Charcoal/White available now! Ladies will love the wide, fixed straps & removable pads on the Mesh Back Sport Bra too!Coobie's latest addition is the Mesh Back Sport Bra in 3 great colors

Be sure to check out Coobie Read More


By HELEN MASTERS

Kai Resortwear 2019 Swimwear on Lingerie BriefsKai Resortwear

London Swimwear Show

A riot of colour, a plethora of prints & a hot, sunny Sunday afternoon in Marylebone marked the start of the U.K. Show season with London Swimwear Show.

Clearly this show has gone from strength to strength over the last few years and now takes over a large part of the first floor of the elegant Radisson Blu hotel and after spending … Read More


Light As Air ~ On Gossamer

By ELLEN LEWIS

On Gossamer Next to Nothing plunge bra as featured on Lingerie Briefs

What an incredibly hot and sticky summer we have had in the Northeast this year. I live in fear of my air conditioning bill. I needn’t have retreated from the Mexican sauna that descends on my Cabo home in August. It’s hotter now in New York. It better change this Saturday because I am going to a Boston College football game and I really don’t look forward … Read More


Cotton Band panty collection from Janira - featured on Lingerie BriefsJanira has created the first of it’s kind in the world panty ~ Cotton Band!

What is extraordinary about this Cotton Band Technology is the higher percentage of extreme-stretch polyamide on the “panty line” in order to avoid all PANTY lines. Plus they are truly beautiful and offer extreme comfort.

Made in soft, stretch cotton, making them extra-comfortable. For perfect hold and fit both front and back. It does … Read More


By ELLEN LEWIS

I have seen the Belly Bandit® products loitering around maternity departments ever since this clever brand launched in 2008. But, honestly, I did not pay much attention because pregnancy was far in my wake. It was serendipity that I stopped by their booth at Curve and found an old colleague and neighbor of mine representing the company.  Out of respect for her expertise in the maternity business, … Read More


Fleur which means flower in French, is a perfect name for the delicate floral-designed lingerie of Anita’s outstanding Fleur Collection.  Fleur is available not only in the Rosa Faia collection but also as Anita Maternity nursing bras and a Anita Breast Care post-mastectomy bra.

Everyone is loving new color Anthracite in the Rosa Faia and Anita Breast Care collections. This elegant color; anthracite which is a gorgeous deep gray, … Read More


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