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By ELLEN LEWIS

Camille Roucher as featured on Lingerie Briefs: photographer :arthur hubert Le grand : model angela reiCamille Roucher

There are major transitions happening in the Intimate’s industry at the moment. New concepts are changing design and development perspective and how we sell. One of the most important shifts is the growing power of indie brands and the way they choose to do business. Because of social media, young independent designers have found a voice. But can they sustain it financially? This question has … Read More


New Miss Anita Molded Underwire with Spacer Cups featured on Lingerie BriefsA fashionable nursing bra that is smooth and supportive is a real blessing to new mothers! Anita Maternity introduces the Miss Anita Molded Underwire with Spacer Cups, an airy light, all-around relaxed feeling of comfort in a nursing bra. The soft underwire and the nursing frame made from clean-cut fabric provide gentle yet reliable support and the modern low-cut neckline it looks great under clothing.  Miss Anita Underwire features … Read More


By ELLEN LEWIS

Violet & Wren on Lingerie Briefs

The British may be picking their way through a political minefield at the moment, but that hasn’t stopped their creative spirit. Still kitschy and unabashedly eclectic, there are always cool items of lingerie design interest at the Paris shows. (More from Salon International de la Lingerie next week) Today, I am focused on the private Paris appointment  scene where more and more brands are pooling their resources … Read More


New Addition - Wire Free, Full Figure from Montelle Intimates - featured on Lingerie BriefsSpecifically for larger cup sizes, Montelle‘s new Wire Free Full Figure T-shirt Bra features an artistic criss-cross design which helps keep the bust in its place while creating a sexy cleavage. Premium quality foam cup with 4-way stretch contours the body while the modern, power mesh neckline combines a beautiful look with exceptional support.New Addition - Wire Free, Full Figure Bra in nude from Montelle Intimates - featured on Lingerie Briefs

This new style – 9327 includes all the most-loved features of the Montelle Essential bras … Read More


Comfort Bra from Magic Bodyfashion on Lingerie Briefs

Body Hugging Bamboo is the exciting new collection from MAGIC Bodyfashion made from natural, green and eco-friendly raw bamboo fibres. The unique properties of bamboo fabric (softness, better ventilation than cotton, moisture absorbent and anti-allergenic) combined with the durability provides a perfect alternative to traditional textiles and MAGIC have made extra sure that they only use sustainable bamboo species, regularly visiting their suppliers to ensure good working conditions and reforestation.… Read More


Smooth Strapless Multi-Way with push-up support is a Curvy Couture award winner!Smooth Strapless Multi-Way with push-up support is a Curvy Couture award winner! Heading out for a cruise, vacation or winter wedding? This sexy strapless solution is a must have in your wardrobe! Contoured smooth cups offer targeted shaping with push-up and support just where you need it. Curvy Couture Smooth Strapless Multi-Way in black, white and bombshell nudeEngineered to stay in place on any body, for a strapless that stays put. Seven multiple ways to wear: strapless, halter, center halter, … Read More


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