By ASI EFROSBeing a designer by trade I gasp upon witnessing a new creation by a rapidly succeeding lingerie connoisseur, Carol Coelho. Behold her newly unveiled collection for Spring/Summer 2024 — Kalimera. I took a trip to Greece this year and it was so inspiring to see the beginning of civilization as we know it, and our constant evolution—Greek skies, Greek goddesses, and the evolving changeant effect … Read More
By ASI EFROS
Lingerie Briefs is delighted to welcome Gemsli Intimates, the brand revered for its integrity and craftsmanship, into Partner Spotlight. Since 2007, Gemsli has been a go-to lingerie destination for graceful women worldwide.
“Gemsli’s mission is to provide pretty, feminine intimate apparel for a woman’s every mood and milestone — from her tween years, through marriage and motherhood and beyond; for every day, special occasions, and everything … Read More
BY ASI EFROS
In our first “Intimate Talks” interview – How To Start Your Lingerie Business, Ilona Shariga outlined the main pillars of a successful lingerie startup. I’m excited to share with you our second conversation where she focuses on the nitty-gritty of the process.
Being a founder and CEO of the lingerie brand Ms Pomelo, which specializes in plus sizes, Ilona shares her own experiences and provides … Read More
BY ASI EFROSJust as a wedding is a culmination of the love affair between two people, the new bridal collection, Victoria, is a pinnacle of Carol Coelho’s wedding-attire mastery. The collection was inspired by the Victorian era, which celebrated the romantic escapism and beauty of the female form in juxtaposition to the redundancy and mechanical nature of the industrial revolution.In this six-style bridal vignette, each piece gleams with … Read More
By ASI EFROS
In this exclusive “Intimate Talks” interview, Moira Nelson shares her trademark secrets to designing a well-constructed bra as well as reveals the core values and philosophy of her holistic company Bra La Mode.
During my meeting with Moira Nelson at a famous Seventh Avenue Starbucks, I was struck by her unique perspective on intimate apparel design. As we discussed the intricacies of bra … Read More
By ASI EFROS
Taurat Hossain, a brilliant millennial who has quickly risen to become New York’s sought-after editorial fashion photographer, shares the ups and downs of his journey.
Originally from Queens NY, born to a single mother of four from Bangladesh, he was raised on the West Coast.
“I was always content with my life in Los Angeles. However, every time I visited New York, I was in love … Read More
By ASI EFROSIn this must-watch “Intimate Talks” interview, Ilona Shariga, a former banker and founder of the plus-size lingerie brand Ms Pomelo, explains the business side of lingerie. You will learn about the value proposition, target customer, Initial investment, financial runway, board of advisors, and investors.
Currently, Ilona oversees the progress of Ms Pomelo, which is produced at her family’s factory. It is an experienced lingerie manufacturer based … Read More