Curating Curve NY

I had every intention of updating you daily from the New York Curve show this week, but unfortunately hotel hysteria intervened with 4 room changes in 4 days. (Don’t ask).  Anyway, better late than never. There was lots of product to see, some interesting trends, new brands percolating and a quintessentially New York energy: focus without fanfare.  To be honest, I don’t spend a lot of time on New York based brands since I have … Read More


This blog is slightly late this week, but I have a good excuse: my daughter gave birth to a baby boy on Sunday so I have been a bit preoccupied.  But I still have a great intimate story.  When we left for the hospital last Thursday night, I had no idea that I would not be home for 72 hours.  As you might imagine, I dressed quickly, not really focused on my own needs.  Being … Read More


Modern Bridal Boudoir

By Margaret Shrum

Getting married is one of the most celebrated events in many women’s lives; a rite of passage, honoring each other as husband and wife. Besides picking the perfect gown, selecting the bridesmaid’s dresses, booking the location of the wedding, the caterers, etc., how about the recognition of the bridal boudoir? Sometimes brides get so caught up in all the decision making, that they leave the lingerie and boudoir to the last minute … Read More


An Intimate Garden ~ Chantelle

My first exposure to an English garden was in college when I traveled to Henley on Thames to see my boyfriend compete in the 1972 Olympic Rowing Trials.  Their photo finish loss in the finals to Harvard after 4 years of intensive training was disappointing but at least we had several days to distract ourselves in this pretty rural village.  Lovely cottages embraced by gorgeous perennial gardens lent an unexpected charm to this rural sporting … Read More


The Beauty Is In The Details

Shell Belle Couture

As I was explaining a few days ago, with intimates “it’s all about the details”.  Yes, technical prowess is critical for fit and function, but with Intimate Apparel, it’s the special touches that transform a style into a seductive and elegant art form.  Unlike outerwear, which gets visual support from accessories, shoes, jewelry, even cosmetics, undergarments are constrained by the very fact that they sit so close to the skin and must … Read More


Many years ago while spear heading Macy’s branding initiative; I was given an opportunity to transfer to Ready to Wear.  To the surprise of many, I turned it down.  At the time, Lingerie was a profitable, yet somewhat mundane merchandising category in the then robust department store milieu.  So why eschew the glamour of fashion apparel for bras and panties?  As I told management while making my case for funding their Intimates Initiative, “It’s all … Read More


By Abbas Hussain  (Guest Contributor)

Your wedding day is one of the most important days in your life. It is one of the days where you cannot afford to have any wardrobe malfunctions. It is for this reason that everything you wear should be just perfect. They say that to look awesome on the outside, you need great inner-wear to start with. Here, are tips to help you choose great lingerie to help you look … Read More


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