By ELLEN LEWIS
I am thrilled to announce our new Spotlight Partnership today with the Evelyn & Bobbie brand by highlighting their Holiday 2022 Limited addition of their bestselling Defy, Beyond and Evelyn bras. Incorporating laser cut details and gold hardware, they have added a touch of sparkle to these collections.
Defy
Clearly, I am a fan. I have personally highlighted them in several editorials since their inception in 2019. … Read More
By ELLEN LEWIS
Every so often, a product emerges that quietly redefines our expectations, not just of lingerie, but of how we inhabit our clothing. Evelyn & Bobbie have long been that brand for me. Their wirefree bras revolutionized my bra wearing life, offering a harmonious blend of technology and well-being that I had once thought impossible.
Still, when offered the opportunity to try the Defy Tank and Structured Scoop … Read More
Inspired by nature, this month Evelyn & Bobbie’s debuts their latest color, Petal Drift. Capturing the ethereal beauty of flower petals floating on a gentle breeze this creamy new shade is available in three best-selling styles: Beyond, Defy and Evelyn. With its delicate pink undertones, this soft hue embodies the perfect balance of feminine elegance and modern sophistication. It’s a fresh alternative to traditional neutrals while maintaining that effortless versatility … Read More
By ASI EFROS
“Ms A London is here to change the way the Transfeminine community buys lingerie—and eventually, wider fashion,” said Bok Goodall, a 20-year lingerie industry veteran and creator behind this history-defying brand, in an exclusive interview for Lingerie Briefs magazine.
Q: Can you tell us what motivated you to focus on designing for the Transfeminine community?
A: Having friends in the Trans community, I have often … Read More
Evelyn & Bobbie infuses their powerhouse wireless bra collection with the color Plum Purple for Fall 24. Delivering imminently this robust, regal and rich hue is a perfect moniker for the brand’s aesthetic. Often correlated with luxury, royalty and ambition, it is used symbolically to represent independence, creativity and pride; all virtues that reflect the fit mission driving this innovative company. Using their patented EB Core® technology, Evelyn & Bobbie … Read More
By ELLEN LEWIS
This month, by popular demand, Evelyn & Bobbie launches the color cloud blue in 6 of their bestselling styles: Defy, Beyond, Bobbie Scoop, Starlette Plunge and the High-Waisted bikini and Thong. Besides the brand’s continuous effort to respond to customer’s requests, this serene shade is a lingerie bulls-eye. It is beautiful on multiple skin tones. Calming and classic, it is a design inspiration.
I can vouch for … Read More
The Evelyn & Bobbie brand is a bastion of powerful technology, unprecedented comfort, and generative confidence. How metaphorical. This Spring, Evelyn & Bobbie delivers a Limited Edition in the color Willow, a symbol of strength, resilience, and flexibility. Six styles; including four bras, Defy, Beyond, Evelyn and the Bobbie scoop, as well as two panty shapes will be available in this creamy rich hue.