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ellen lewis

CURVExpo Wrap

The Curve NY show wrapped up on Tuesday and I for one am drained.  It might take awhile to de-brief, but there were some clear messages for Fall 2014, one of which I mentioned in my Live Report Monday “It’s All About The Details”.  Of course I will continue to be in the market, as always, focusing on product that promises a profitable fall season

Loungewear is always important for … Read More


By Camille Block

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If you have even the slightest interest in lingerie, then Jean-Paul Gaultier at the BROOKLYN MUSEUM was an exhibit to see.  From start to finish this gallery of fashion was chock full of inspirational ideas, not just for the lingerie enthusiasts, but for all fashionistas.

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His mastery of different cultures and combinations in his dresses, coats, and suits were just as awe inspiring…..there were dozens of visual … Read More


A Hint of Lingerie in Swimwear

by Jennifer Cermak
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Lace has been a part of swimwear textiles for quite some time, thanks to the importance the design element holds in lingerie. The technologies to keep lace fade and stretch resistant when submerged in chlorine and hard minerals like salt have come a long way the last few years, moving the detail from only designer suits to include the contemporary collections. The trend is even bigger for … Read More


Inspiration ~ Simone Perѐle

Lately, between the impossible Northeast weather and some very challenging personal issues, I have been searching for some creative inspiration.  So today, after an Underfashion Club board meeting, I decided to take the bus to the Whitney Museum for an art fix.  With a few hours to spare, I commandeered my friend Camille ostensibly to see the Edward Steichen exhibit.  Steichen’s groundbreaking lighting technique was a revolution in fashion … Read More


By Ellen Lewis

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My affair with the Shell Belle Couture Luxury Lifestyle Collection began several years ago when I first discovered the brand at Curve.  The artistry and workmanship that seduced me at the time moved me enough to highlight a few pieces in my show wrap up.  It’s no secret that I have been enamored ever since, writing previous articles about Michelle Blenkinsopp’s exquisite design hand. Handcrafted in England … Read More


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From the moment of the opening ceremonies in Sochi throughout the past few days of mind-boggling athleticism, I am reminded of the extraordinary effort behind seemingly effortless achievements.  The painstaking work required to perform at Olympic levels is often camouflaged behind the breathtaking results that the athletes achieve.  A skater floats across the ice in perfect sync to the music; a skier catapults down a mountain at 65 miles an … Read More


By Ali Cudby

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A lingerie retail store – either bricks-and-mortar or online – is customer service oriented by definition. If you don’t make your customers happy, they won’t come back. Without customers, you’ll find yourself out of business. Seems obvious.

So retailers want to please their customers. But what happens when the thing that works best for the business is directly opposite to what the customer wants? That gets challenging. … Read More


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