Posts in Tag

fashion blogger

untitled-1aMy Daughters

Yesterday, after reading several articles about the shifting attitudes of the younger generations, I asked my two 30 something daughters two questions: How would you define a sexy woman and what do you think reflects sexy underwear? The response to question #1:  a career woman in a classy pantsuit and white shirt, perhaps a mother, whose attitude reflects confidence, competence and fun. To question #2, they said:  underwear … Read More


By ALISON CONNOLLY

MadameAime_LingerieBriefs

Madame Aime is a luxury lingerie brand that beautifully captures a subtle, refined elegance in each of its designs.  The label, founded in 2014, playfully takes on the persona of “Madame Aime” who lives in a world where she creates her own version of the feminine ideal.  The ideal being someone who wants fashion and beauty to be a constant in her innerwear and outerwear, someone who … Read More


By ALISON CONNOLLY

LingerieBriefs_HoorayMag_Ophelia

The best days for a blogger are when you discover a brand that makes you want to write about it RIGHT THIS INSTANT.  You are instantly smitten, and need to share your discoveries with the rest of the world.  I was fortunate to get struck with inspiration from two distinct brands, both of which recently released a bridal collection:  Valentine NYC and Serène Intimates.  Granted, their … Read More


Marlies Dekkers on Lingerie BriefsMarlies Dekkers

Fashion ideas come from so many different places and how they inform design is what makes the creative process so interesting. Sometimes, it’s all about the message. There are so many mainstay businesses that are critical to the retail experience. They are the margin builders. But new direction can keep these essentials fresh. Again, I must reiterate that I did  not see the entire market offer at Curve … Read More


NYC Agent Provocateur window on Lingerie Briefs

Curve NY is over and I have much to tell you, but while I organize my thoughts, I thought I’d share a bit of creative insight gleaned in NYC shopping in Soho yesterday with one of my clients, Laurence, a young lingerie designer from Canada. Let’s not discuss the $27 cab ride we endured while trapped in Wednesday matinee traffic. The trip was worth it. Besides the usual suspects like … Read More


By ALISON CONNOLLY

Oysho on LingerieBriefs

For those of us in the lingerie industry (me being a former lingerie boutique owner), it is our job to represent a multitude of brands.  There are the labels we sell, the labels we blog about, and the labels that sponsor us.  Most important, however, are the brands we actually wear in our daily life.  We all have a particular bra and panty style that we grab … Read More


Hanky Panky Cross-Dye Lace on Lingerie Briefs

One concept that becomes apparent when you travel back and forth between two cultures is how much horizons can expand. Exposure to new customs layers our lives, balances perceptions, and elevates standards. Spending 3 month stints in Mexico twice a year has allowed me to change my position from tourist to resident. It doesn’t change my love of country; it just entitles me to more exposure. The process of obtaining … Read More


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