Today Paris feels like the Paris I know; temperate weather that beckons you to outdoor cafes and city parks. Of course, I spent most of my day ensconced at the show digging deeper for ideas that were worthy of bringing home. I spent some time at Interfiliere, the major fabric exposition that is a destination for lingerie and swim designers worldwide. This show was more robust than in January. Major … Read More
Last year, Paris was all about the snow; unusual and dramatic. This year it was the rain. Perhaps I am being a bit politic but there was a palpable austerity in the air; a general aversion to the current administration. The wealthy are fleeing the city to avoid sledgehammer taxes leaving shops void of some of their tried and true customers. Nonetheless some things never change in Paris and all … Read More
By Ali Cudby
So far in this lingerie branding series, we’ve looked at Lingerie Briefs and online retailer, Secrets In Lace. Now we are asking; What happens when you want to expand your lingerie brand?
It’s important to be strategic when considering expansion. There’s plenty of upside – new market, new customers, and dreaming about the ka-ching dropping to the bottom line. On the flip side, getting expansion wrong can … Read More
By Moira Nelson
The winter weather has arrived! It has been incredibly brisk here in New York. And I understand there was a bit of snow in Paris during the 50th Anniversary edition of Salon International de la Lingerie as well. Despite the delayed flights and mucky city streets, I bet the flurries inspired a certain romanticism. I can only imagine the Paris city lights twinkling through a nighttime … Read More
Today at Salon De Lingerie was my general show overview and I did not spend too much time on individual brands. Mostly I took stock of the show and what it had to offer. It was a bit quiet here due to flight cancellations from the snowstorm and European economic woes, but still most of the booths with whom I touched base with were pleased with the traffic.
There is … Read More
I love the city of Paris and tomorrow I fly there to attend the Salon De Lingerie. It’s hard work, but somebody has to do it and lucky for me, I have had that privilege many times. Yes, it’s a trade show, long days inside voluminous halls foraging for inspiration with little time for outside expeditions. But still, it’s Paris, whose elegance and innate style have made it one of … Read More
I love sitting in a showroom, nourishing my merchant’s soul with gorgeous product, beautifully executed and so seductively marketed. This is perpetually guaranteed when reviewing the Chantelle Lingerie collection. It’s always interesting and I am always inspired. This is, after all the brand that has so successfully managed to bring French elegance to the pragmatic North American marketplace. They have succeeded with a balance of sensual designs and essential basics. … Read More