All posts by

Ellen Lewis

Lise Charmel Aveu en Fleur Collection as featured on Lingerie Briefs

It is the complexity of design blooming in Lise Charmel’s French atelier that sets the brand’s creative vision apart. This month, the Aveu en Fleurs Collection, reminiscent of a bountiful summer rose garden, will deliver to stores. A 15-piece arrangement of six bras, 5 panties and 4 lounge pieces, are intricately crafted into a lush lingerie bouquet of color, print, embroidery, and silk satin. The deep color palette, pink, fuchsia, … Read More


Bra 30 Sporty Camisole as featured on Lingerie BriefsSporty

Pink, the color recognized for its soothing, sweet, playful vibe is also known as a mood regulator, a perfect anecdote to these often-discordant times. Leave it to the Bra:30 brand to introduce two new shades of this mood regulating hue to its iconic camisole collection this season.

Bra 30 Tummy Tucker Camisole as featured on Lingerie BriefsTummy Tucker

The Bra:30 collection originally dubbed the After Bra has become an everyday, all-day wonder for women whose wardrobe priority is … Read More


By ELLEN LEWIS

Clo Intimo Abierto in Red Clay as featured on Lingerie BriefsFIRE

The reason I am always drawn to the Clo Intimo brand is because of the stories behind each collection. Clo’s ability to use these tales to amplify best-selling styles from new perspectives exemplifies a merchandising acumen perfectly in sync with the current marketing trends.

This season, the design inspiration is founded in natures four elements: fire, earth, air and water. This narrative is particularly meaningful to … Read More


Next to Naked

Photographed by BECKY YEE

Dorina

The lingerie styles in this exclusive fashion editorial photographed by Becky Yee create an enigma. Skin-colored intimates attempt to conceal while still revealing. It’s one thing to be completely nude, but the hidden mystery of just a little something left to the imagination is even more appealing. In effect, it is an evocative suggestion of what lies beneath. It is subtle exposure, enhanced by the … Read More


Natori Lingerie Convertible Contour Underwire bra as featured on Lingerie Briefs

Once again, Natori Lingerie exceeds expectations launching the Beyond Convertible Contour Underwire bra. Engineered in the iconic Natori bra shape, this style is destined to top sales charts nationwide. An innovative 2-way lace in a unique geo animal pattern is molded over stretch foam cups insuring a flexible fit for sizes 32-38, B-G. This is combined with an exclusive boudoir inspired floral lace that defines the neckline creating a  … Read More


On Gossamer Cotton Cabana seamless bandeau as featured on Lingerie Briefs

Supremely soft, and breezy light, On Gossamer’s best-selling Cabana Cotton Collection is once again in the Spotlight. The new seamless strapless bandeau and seamless built-up wire-free bra debut this season expanding this fleet of fan favorite bras and panties. Designed in the collections signature Peruvian Pima cotton fabric, both styles deliver the same easy, everyday comfort for which On Gossamer is known.

On Gossamer Cotton Cabana seamless built up wirefree bra as featured on Lingerie Briefs

The strapless one-piece lounge bra is constructed with … Read More


By ESTELLE PULESTON

Victoria Cimadevilla Luxury Swimwear as featured on Lingerie Briefs

Is it just me, or do most bikinis and swimsuits look the same? Colors and prints vary of course, but when shopping for swimwear, I find myself trawling through the same tired silhouettes over and over. I want something different, something eye-catchingly unique!

The good news is, spectacularly-creative swimwear is out there. The bad news is that it doesn’t come cheap. All seven brands I’m sharing below … Read More


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