I’ve been mulling over this Sports bra story for several months now. This niche is expanding in the marketplace as companies introduce multiple options every season. But, I believe that unlike the shapewear craze that saturated the lingerie landscape several years ago and then slowly dissipated, this business will continue to evolve in brand inventories. Here’s why. The market explosion in this category speaks volumes about the American lifestyle. The … Read More
I remember my mother’s 40th surprise birthday party. I was 11 and I thought my mom was so old. The banner at the entrance read “Life begins at 40”. I presumed that my aunt had hung it there to make her feel better about this provocative milestone. I loved my mother something fierce, but alas, I only had 40 years myself before she was gone. But 40 years is … Read More
I went whale watching this past weekend determined to see one in the wild, since I have not had the pleasure since I began living here in 2011. That’s because the season peaks in early winter, good for tourism, bad for me. I am always away, in Paris, NY and the rest of the lingerie market, hunting and gathering product information while the rest of my friends take countless sojourns … Read More
Today, in our Gallery, Alison is showcasing the Romanian designer Andreea Bădală and her showstopping Avant-Garde brand, Murmer. I saw this collection in Paris and was mesmerized by the way in which Andreea has merged lingerie and RTW. SEE and READ more here.… Read More
For 10 years of my career, I worked for an Istanbul based intimates company who, at their peak, owned over 50% of the robe quota from Turkey to the USA. Suffice it to say, I learned a few things about the robe business, in particular, the terry robe business. From a layman’s point of view, a terry robe might seem to be a fairly simple garment: It’s more often than … Read More
I flew back to Cabo Saturday night and I am going through a bit of an outer body experience. This is the first time that the transition doesn’t feel like the great escape. I am a bit jet lagged- daylight savings time hasn’t started here yet- and I am pretty much in the same frame of mind I left in NY; creatively blocked. For anyone who is a writer, this … Read More
This week, Alison explores the eclectic world of the Dutch brand, Love Stories. I first learned about this disruptive intimates collection when they burst on the fashion scene several season’s ago in Europe. Growing fast, although not yet in the USA, you can READ and SEE more in the Gallery.… Read More