Panty Promise panties as featured on Lingerie Briefs

Founder and Designer Jessica Krupa first launched Panty Promise™ at Curve in 2022 to quite a lot of buzz. The backstory and brand profile are impressive, as are her credentials, but, when it comes to a new product, I like to wait for feedback. Revolutionary concepts are intriguing, but the operational nuts and bolts as well as consumer reactions make all the difference.  One year later, I know that the tale is … Read More


Shell Belle Bridal Lingerie as featured on Lingerie Briefs

The synergy between the wedding industry and lingerie design can be summarized by its celebration of femininity and the female form. It inspires artistry and evokes the thrill of anticipation. It demands imagination and the highest standards of design. I’ve been researching this market lately which is growing exponentially. It is interesting to note that many of the trends I encountered were reinforced in the themes permeating intimates development for Spring 2023. … Read More

Mey Men's Playing Card Collection as featured on Lingerie BriefsThis month, we focus on the other side of Mey’s intimates’ business: Mey’s men’s undergarments. Here we  zero in on the ‘Sexy Cards’ collection launching  for A/W 23 in an alluring assortment of clever prints and coordinating cotton knits from the brand’s ‘Symbol’ and ‘Relax’ groups. Constructed in the essential shapes and patterns to which men tend to gravitate: boxers, t-shirts and easy loungewear, they look like an easy upsell in any lingerie store. … Read More

Kilo Brava Lingerie as featured on Lingerie Briefs

Maybe it’s because the new Spring/Summer 2023 Kilo Brava collection was created while founder and designer Kristin Bear was pregnant with her third child, but this season, the brand takes on a distinctly familial flavor. Inspired by a country lifestyle, away from the city, Kristin infused a more romantic vision into these pieces. Clean pastel colors, painterly florals and airy chiffon and cotton fabrics complement customer favorites like the embroidery and satin groups. Of course, … Read More

By ASI EFROSTaurat Hossain, Photographer, The WonderLoft featured on Lingerie Briefs

Taurat Hossain, a brilliant millennial who has quickly risen to become New York’s sought-after editorial fashion photographer, shares the ups and downs of his journey.


Originally from Queens NY, born to a single mother of four from Bangladesh, he was raised on the West Coast.

“I was always content with my life in Los Angeles. However, every time I visited New York, I was in love with the idea of my Read More


Dita von Teese as featured on Lingerie BriefsDita von Teese

Curve New York took place at the Javits Center this February in a venue flooded with light and elevated above the conventional trade show jamboree. Many of the stories I noted reinforced the Paris themes: glitter and glow, bodysuits, intricate embroideries, graphic laces, and seduction.  A carousel of dynamic prints in vivid colors merge with a palette of deep pink, purple and blue soaked hues, bright greens, yellow and … Read More


Ritratti Lingerie as featured on Lingerie BriefsRitratti

Evolution Concepts is a boutique lingerie show that runs in tandem with Curve (more about that in a few days). It is a market gem, intimate and engaging held in a NYC studio loft confined to brands who prefer this open space environment to showcase their lines. It’s very focused. Both the buyers and brands enjoy the vibe. Although, as do I, many of us wish that the two shows were … Read More

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