Briefs

Curve NY: My Perspective

By ELLEN LEWISCurve New York lingerie - featured on Lingerie Briefs

A Brief summary of the Curve Ny show: ENERGY.  For tried and true merchants, there’s nothing better than live interaction, face to face meetings and touching the merchandise. I got positive feedback: satisfied buyers, satisfied brands. Of course, there was some pushback, but how else do we rise to new challenges. Traffic was definitely up. This show was larger than the February show.  The product … Read More


By ELLEN LEWIS

Huit Lingerie as featured on Lingerie Briefs

It’s that time again, several days after mining the trade shows and 678 pictures taken, to give you a heads up on who and what we saw for the Spring 2024 season. I am starting here with Evolution, honestly because it is a smaller venue with less editing required. I need the weekend to cull together the Curve overview.

Evolution is a lovely show; intimate, friendly, … Read More


Montelle Lacy Keyhold Balconette and High Waist Brief featured on Lingerie BriefsMontelle’s popular feather-styled stretch lace lingerie collection welcomes two gorgeous new pieces.  Introducing the Lacy Keyhole Balconette and matching Lacy High Waist Panty.

The Lacy Keyhole Balconette (#9308) is an underwire that features beautiful, stretch feather-patterned lace with a delicate shimmer, plus a sassy keyhole that adds a bit of mystery and sophistication. So attractive and comfortable with soft, adjustable straps and a dainty silver rhinestone charm. In sizes up … Read More


Introducing Wacoal’s newest collection! Shape Revelation™ is an industry first, celebrating a variety of shapes and sizes by acknowledging that one size does not fit all. This inspired assortment of bras and shapewear is thoughtfully and expertly designed specifically for three breast shapes and two body shapes in a full range of sizes. This is inclusivity, evolved.

In 2021 Wacoal disrupted the intimates industry with mybraFit™, a digital tool that … Read More


Empreinte Gaby longline bustier featured on Lingerie Briefs

Empreinte is delighted to introduce Gaby! This collection illustrates the desire for rich and precious lingerie. Luxurious decoration and subtle details showcase the traditional know-how of Empreinte’s craftsmanship. The delicate floral embroidery blends harmoniously with the velvet flock fabric. Comfortable and seductive, the baroque style of the line is sure to delight.

The enchanting Gaby Underwired Longline Bustier (shown above) offers an extremely comfortable and seductive shape thanks to the … Read More


Rosa Faia Selma Series in Neutral Desert featured on Lingerie BriefsExpanding the existing color palette of Rosa Faia’s popular Selma collection, the warm desert hue is a very welcome addition! This subtle neutral shade gives the well-known and popular Selma styles a wonderfully delicate, light and airy look and is a great every day addition for any lingerie drawer. Other colors in the series include Black, White and Rosewood.

With two underwire styles, a soft spacer plus two panties, … Read More


By ELLEN LEWIS

Timpa Lingerie Alice demi bra for petite busts as featured on Lingerie Briefs

Twenty years ago, Timpa Lingerie launched the Duet bra, a pretty crochet lace plunge demi bra designed specifically for  small busted women. Today, the same style, renamed Alice, is still going strong. I personally made the acquaintance of this classic silhouette 15 years ago in NYC when it was brought to my attention as an already established  best-seller for the Dutch brand.  Born in Amsterdam, Timpa is … Read More


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