Happy May Intimate Insiders! The first week of May is Market Week for wholesale manufacturers in the Intimate Apparel industry. Buyers from major retailers come into New York from around the country to get a look at the latest collections. Most Buyers are finalizing their assortments for Fall & Holiday 2012 and previewing Spring 2013 collections. Best of luck to everyone showing this Market.
During Market, the … Read More
It is always exciting to see established lingerie brands expand their range. When they grow into full-busted sizes, it’s a decision made only after careful consideration. Full-busted bras are a tricky business because asking a small strip of fabric to do the job of supporting and shaping larger breasts means more engineering, new fit models, possibly even different manufacturing techniques. In other words – it takes real … Read More
In July of 2010, I wrote 
my first brief about the then just born Second Base® brand. Ever since then, I have been a real fan of these under layers that discreetly add just a bit more coverage to a woman’s décolleté. Part of the reason is the phenomenally soft fabric that feels light, sumptuous and “not really there” on the wearer’s skin. Now, Second Base® has augmented their … Read More
It has come to my attention that not everyone is aware of the fact that leggings or footless tights are not always pants. Of course there are exceptions to this rule, but lets discuss the proper way to wear these unique legwear varieties.
First, it’s important to define the difference between “Leggings” and “Footless Tights”.
Footless Tights are just that, tights without feet…which are sheer on the … Read More
This Week’s Intimate Discovery: An Established Brand Takes Its Identity To A Whole New Level
The sure sign of an Intimate brand 
with intent is how it establishes its niche in the market. It has always been my opinion, that in Lingerie, maybe more than any category of women’s apparel, the fabric drives the product and consequently, defines the label. One material that has always been part of the … Read More
Though it cannot be confirmed, Edmund Spenser is thought to be born in 1552 in London, twelve years before Shakespeare. He is most recognized as the author of The Faerie Queene, yet many would argue that his shorter poems alone would rank him among the greatest English poets. One of those shorter works, Epithalamion, epitomizes his skill and brilliance.
In the Epithalamion, Spenser constructs … Read More
Used to be the word sexy was reserved for 20 something’s but have you noticed its been creeping up decade by decade. Sharon stone made 30-something sexy when she let us peek between her thighs in basic instinct. JLo is rockin’ that beautiful booty at 40 and Madonna is now saying hey, 50 is still fab…Tina did it too. And to think, I left my Hollywood career … Read More