Submitted by Sarah Wizemann, owner of Lille Boutique Portland, Oregon
I opened Lille a little over 6 years ago after moving to Portland from New York and not finding any lingerie store that catered to my aesthetic sensibilities. I was looking for some place tasteful, elegant, fashion-forward yet simultaneously vintage-inspired, with a good selection of natural fibers and non-padded options that offered a range of prices, and that just didn’t … Read More
By Ali Cudby
In the past week or so, there has been a lot of reporting and commentary about Jockey’s new patented Volumetric Fit Kit for bras. Whether you carry the brand in your store or not, Jockey’s approach is truly innovative. As a retailer, there’s tremendous value in understanding the innovation – if only so that you can respond to your customers’ questions when they arise.
What … Read More
By Elisabeth Dale
Two studies this week brought more news of the value of breastfeeding. The first was research showing that exclusively breastfed babies, when compared to those fed formula, received an extra boost to their brains. The second found that increased rates of breastfeeding led to millions of dollars saved in health care costs, from reducing the incidence of breast cancer, hypertension, and heart disease. These stories emphasized … Read More
It’s funny how the generations roll over on each other. There seems to be this timeless lock, inexplicable in its emotional impact, but clarified by the familial items that anchor our memories. I have been thinking a lot about my mother since my grandson was born. She was such a wonderful grandmother: we used to call her Mary Poppins. There she would be, crawling on the floor under a card … Read More
By Lindsey Borchard
In my last post about nursing bras I talked about some brands I wanted to try and last week I got the opportunity to personally try on Cake Lingerie. Other then Target nursing bras (which by the way DON’T work for larger breasted gals like myself) Cake Lingerie have been the first nursing bra’s I have tried.
I met Co-owner Keith for the first time at … Read More
By Ali Cudby
If only fitting lingerie was as simple as having a single bra size. Yes, I can hear the chuckles from the fitting community. We all know better. Bra sizes vary from brand to brand, and even within a brand from bra to bra. I was prepping the fitting room troubleshooting module for my bra fit training program, FabFit Academy, which got … Read More
By Moira Nelson
The winter weather has arrived! It has been incredibly brisk here in New York. And I understand there was a bit of snow in Paris during the 50th Anniversary edition of Salon International de la Lingerie as well. Despite the delayed flights and mucky city streets, I bet the flurries inspired a certain romanticism. I can only imagine the Paris city lights twinkling through a nighttime … Read More