I think we can all agree that innovation is the catalyst of forward movement in any industry. So when I was introduced to the award winning patented technology of the Irish based foundations brand, Embrace® at Curve last February,
I decided to dig deeper. What I discovered was a revolutionary construction system that allows the frame of the bra to float free from the garment but remain stable on the torso. This Internal Support System … Read More
By Aimee Guthinger
Touting names like Bachelor’s Button & Forget Me Not, the pioneering eco-friendly, non-toxic nail brand Priti NYC has become a perfect complement for bridal lingerie style. Similar to the added touch the perfect throw pillow or decorative detail brings to an interior or the conversational charm an accessory brings to fashion, nail color is often the only accompaniment available to help complete our underpinning presentations. Lingerie is after all best displayed minimally … Read More
Since I think of myself more as a curator than an actual artist, the discovery of raw talent with a sustainable vision is the way I nourish my own creative appetite. What makes the Curve show so satisfying is the ability to find an idea, a style or a designer whose presence in the Lingerie market is destined to make a difference. There is a variety of contributions that a well-conceived product can transfer to … Read More
Colorful 2013 collections from Ari Dein, Bordelle, Karen Lu, Yummie Tummie and Fleur of England at CurveNY.
I have always believed in the power of color; its impact on merchandising and the way this visual tool can drive sales. So, I was really pleased to see this message at CurveNY this week. It was a virtual garden blooming in the Javits Center with the injection of color into every class of intimate apparel for spring … Read More
Rejuvenation of luxury market brands at CurveNY ~ Olivia Von Halle, Naked Princess & Jane Woolrich.
CurveNY is always an education and Day One at the show did not disappoint. I remained disciplined, for once, navigating the entire exhibit to gain an overview before getting pulled in to any booths by vendors wanting to preview their Spring 2013 product. There will be much to report, but for me, the first pass was all about the … Read More
By Aimee Guthinger
Did you know that it makes little difference whether you are always the bridesmaid or if this time, the bride? There are four essential bra categories that every woman should have in her wardrobe! Each addresses a particular fashion need in her busy day. And while there are many more than four styles from which to choose, there are specific bras, that a newlywed, or for that matter, any stylish woman, should … Read More
"Lost Souls Of The Pacific" Spring 2013
My older sister and I were not particularly close when we were young, or so I thought. After all, she was impeccably groomed and hysterically neat (my description). She slept in a perfectly made bed; head full of rollers, hands detailed in never chipped red lacquer laid carefully atop the bodice of her crisp white nightgown. I, on the other hand, could be found casually draped across a … Read More