As many of you might already be aware, we have taken a dive into our own Swimwear Briefs column. Written by Jennifer Cermak, swim professor, maestro of Nani Nalu beachwear boutique and designer of Jenna Sea, an emerging luxury brand fitting D-G cups, we have watched this category evolve from a touch of fashion to a major margin builder in Lingerie stores across North America. Swimwear is the … Read More
Today is New Year’s Eve and that time each year when we reminisce. I was thinking about how I became so enamored with Intimate Apparel. I was never a girly girl. It was never about the concept of sex appeal. When I was a young woman, I shopped in vintage and recycled clothing stores because I had a proclivity for old things. Somehow they made me feel unique, independent and … Read More
Just before I left Cabo to return to NY, I decided to paint an anchor wall in my house a vibrant desert color. As I watched this bare surface change from white to an orange-red, I began to have apoplexy. I had wanted to make a statement but this was more like a proclamation and I was undone. Ok, it’s easy to re-paint a wall, but I had 24 hours … Read More
December, so it seems, is the month of the year when most engagements occur. Interesting because we are always told by the “old timers” that bridal lingerie only sells in the spring. Not true says Flora Nikrooz who has built an entire bridal dynasty around her gorgeous designs targeted to satisfy the anticipation and pleasures planning a wedding invokes. Recently, Flora was actually asked by buyers to expand the concept … Read More
This week on Bridal Briefs, Adrine proposes “Something Red” for all those Holiday weddings. Perfect for a winter celebration, Red heats up the party. READ MORE… Read More
By Adrine Bimanand

Alessandro Couture
Winter Weddings, Holiday inspiration, Christmas and Valentine’s Day, Red Inspires.
We’ve had many brides seeking to incorporate “something red” into their wedding details, particularly to match those coveted Louboutin soles that are quite the trend now. And why not? From the ring pillow to the luxurious lingerie, nothing is sexier than a little bit of red lace! Here are a few of our favorite picks!… Read More
Last night driving through a wicked snowstorm in New Hampshire I was struck first, by the unbelievable beauty of the whiteout that surrounded my car and second, how dangerous it was. My wipers were freezing over and no one had plowed. Thank goodness for the rear lights on the car I was following. The dichotomy of the moment was not lost on my creative conscience. How often in life does … Read More