The Evelyn & Bobbie brand is a bastion of powerful technology, unprecedented comfort, and generative confidence. How metaphorical. This Spring, Evelyn & Bobbie delivers a Limited Edition in the color Willow, a symbol of strength, resilience, and flexibility. Six styles; including four bras, Defy, Beyond, Evelyn and the Bobbie scoop, as well as two panty shapes will be available in this creamy rich hue.
I was thrilled to discover that Bree McKeen, founder and owner of the Evelyn & Bobbie brand was scheduled to speak in Paris at Jos Berry’s VIP trend presentation. I feel a personal bond to Bree, her staff and the company’s product. They deserve the accolades attributed to them, no “favoritism” involved.
True, I have become a die-hard fan, but my adulation is absolutely built on results. … Read More
Christian Dior once said: “Midnight Blue is the Only Color That Can Compete with Black.” And from my own personal point of view, I agree. Born into the New York fashion culture of black attire, dark navy has seeped into my everyday wardrobe over the past decade. Sophisticated, elegant, and empowering, Midnight Blue has become the new black. No Wonder Evelyn & Bobbie has been so incredibly successful with their … Read More

Evelyn & Bobbie spices up their wirefree bra repertoire with the debut of a new sexy style, the Starlette Plunge. Launching this August, Starlette is a reiteration of the popular Beyond Bra. Using the same design elements, adjustable straps and hook and eye back closure, it has been shaped with scaled back lines and given a deep neckline to enhance the bodice. The Starlette Plunge, like all of Evelyn & … Read More

Uncork the bubbly! Evelyn & Bobbie celebrate summer with their new Champagne Ginkgo print. Delivering later this month in their patented wirefree Beyond and Evelyn bras as well as the matching high waisted retro bikini, this is the ideal print to wear with a light and airy summer wardrobe. It is the perfect intersection of beauty and function. Incorporating Evelyn & Bobbie’s EB Core™ back and side smoothing technology, these … Read More

The Bobbie Scoop, the newest bralette innovation from Evelyn & Bobbie takes their patented EB Core® technology to another level. Maintaining the same comfort and lift as the original pull-on Defy bra, this style promises the fashion freedom that customers have requested. This “lighter” version with reduced coverage has a scooped-out neckline and narrower straps but is still as seamless, smooth, and invisible under clothing as any of the brand’s … Read More
Symbolizing the ease and grace evoked by the scent and sight of a lavender flower, this month Evelyn & Bobbie delivers their best-selling Beyond and Evelyn bralettes in this soft, soothing, serene hue. This is a perfect metaphor for this brand whose signature patented EB Core™ back and side smoothing technology has customers raving about the comfort, support and self-esteem these styles provide.
Beyond is engineered with a hook eye … Read More


