By ELLEN LEWIS
Fit Fully Yours Elise Moulded T-Shirt Bra 30-46, C-J
The retail landscape has changed dramatically since I first entered merchandising, but the math behind sales analysis has stayed largely the same. Using the age-old credo that 80% of sales is often generated by 20% of stock, I challenged all of our Spotlight Partners to identify their current Hero Styles. For this showcase, I wanted ONE style that … Read More
Granny panties are finally gaining the respect they deserve! These days you can confidently wear these full-coverage briefs without any shame. Women of all ages are choosing granny panties for their feel-good comfort and ample coverage. They are stylish, practical, and even quite sexy! The popularity of high-waisted, full-coverage underwear has been on the rise, while g-strings and thongs are becoming less favored.
The trend has certainly shifted away from … Read More
By ELLEN LEWIS
Without a doubt, the foundations business is a force at the Curve NY show. It is a showcase of practical, functional, solution based, and fashionable bras and panties. However the prevalence of sleepwear and loungewear, traditional, eclectic, elegant and commercial can not be ignored. There was a plethora of pajamas, lounge pieces and soft support styles all focused on comfort first.
Adding to this mix is … Read More
By ELLEN LEWIS
Dita von Teese
Curve New York took place at the Javits Center this February in a venue flooded with light and elevated above the conventional trade show jamboree. Many of the stories I noted reinforced the Paris themes: glitter and glow, bodysuits, intricate embroideries, graphic laces, and seduction. A carousel of dynamic prints in vivid colors merge with a palette of deep pink, purple and blue soaked … Read More
Natori
In this Lingerie Pictorial we praise Eros, the winged warrior of love. After a tumultuous year of isolation and discord, we celebrate life with these images of a woman in all her sumptuous beauty. Passionate about her future and flush with desire she is a little bit naughty and just enough nice. The world is reopening, and a unique new energy has begun to surface as brands seek a … Read More
By ELLEN LEWIS
Skin
Much of what we saw at Curve Expo in New York replicates trends shown in Paris. But the dichotomy of emphasis between the USA and Paris shows indicate clear differences in the cultural priorities that guide these markets. However, one emphasis that proved universal is sustainability. Without exception this topic dominated both venues and brands that are taking the cause to heart found traction … Read More