This fall Maison Lejaby delivers an intimate duet of function and fashion with its new Pas de Deux collection. A modern interpretation of feminine fortitude, these are soft, supportive, comfortable lingerie pieces that are a bow to the brand’s mission of bringing French charm to everyday lingerie. Designed in the Lyon, France studios with a combination of a delicate floral lace and a modern satin stripe lace, these styles … Read More
By ELLEN LEWIS
Kate
In early March as the world shut down, we, at Lingerie Briefs, decided to reach out to the Intimate Apparel market and create a Lingerie Portfolio for any brand choosing to participate. On May 27th and June 4th, we published a two-part photo series that included 26 companies. Without the accoutrements of a traditional shoot, Stephanie Hynes shot the selected styles in her … Read More
Lingerie Brief’s first foray into the Maison Lejaby mystique was in the fall of 2018 when we introduced the brand in our Partner Spotlight with their “immensely popular” NUFIT Collection. As with any smart merchandising approach, Maison Lejaby has capitalized on the huge success of this iconic collection by expanding its core offer over the past 2 years from 9 shapes to 11 styles in sizes ranging from 30-40, … Read More
This month Lise Charmel launches a new version of its exquisite Fleur Aphrodite collection (originally in red) for Summer 2020. Golden glossed threads form an intricate flower pattern that embraces the torso with a sensual floral relief. A coordinating guipure and print capture the brand’s signature design aesthetic: luxurious intimates; each shape a modern artistic statement worthy of collecting. It is notable that Fleur Aphrodite is right on target for … Read More
An oasis of beauty, a homage to art, a moment of joy, in unbridled luxury, Lise Charmel’s Précieux Diadème spring 2020 bridal collection launches this month. Sixteen styles constructed in pearl white jacquard silk combined with a proprietary leavers lace are artfully crafted to the pinnacle of French lingerie design. A range of bras fitting 32-40, A-E as well as six panties XS-XXL along with pajamas, gowns, chemises and accessories … Read More
By ALISON CONNOLLY
NOO is a French brand that specializes in lingerie, swimwear, activewear and ready-to-wear, but for purposes of this Gallery, we’re focusing on the intimate(s) side of their business.
In keeping with the theme of sustainability (a new blog category we recently launched at Lingerie Briefs), sharing the story of NOO is something we had to say YES to! Co-founded by two young women, Anaïs and Elissa, NOO… Read More
Unashamedly feminine, incredibly soft and exceptionally beautiful, Maison Lejaby adds another layer of value to their eponymous Lingerie brand with the spring 2020 launch of the Shade Collection. Designed with a combination of shiny satin fabric and a color shaded stretch lace, these styles are a subtle play of opacity and transparency. A modern statement of organized elegance, Shade is available in creamy opaline, midnight blue and peony pink and … Read More
