The 2019 Maison Lejaby Swimwear Collection is a perfect statement of the brand’s mission: clean, modern shapes that reflect an unapologetic bow to femininity and individuality. The bold colors and architectural designs melded with Lejaby’s heritage French attitude are a fresh approach to bathing suits meant for a contemporary woman. They don’t break the rules, but they certainly bend them to their ideal.
The SCULPT collection (pictured above) is one of many dynamic swim collections … Read More
By ALISON CONNOLLY
I never met a sparkle I didn’t like. In fact, when I attended the Salon International de la Lingerie with Ellen (January 2018), I was frequently adding animated sparkle effects to many of the Instagram Stories I was posting, simply because on social media more is more. One of the brands I discovered in Paris that takes the same approach when it comes to its abundance of gold, glitter and … Read More
By ELLEN LEWIS
Helmut Newton 1973
I love LOU Lingerie. To me this eponymous brand captures the rhapsody of French lingerie, each piece its own poetic melody. I am thrilled that the design direction has turned back to its heritage for creative inspiration. They have re-birthed their eccentric, modern intimates with their trademark design details. Now, for spring 2017, LOU brings their unique aesthetic to the swimwear market, launching a collection of luxury bathing … Read More
Jackson Pollack
Jackson Pollack was a driving force behind Abstract Expressionism. Considered a major influence in the history of modern art, redefining painting. His radical splatter paintings forever changed the way contemporary art is perceived. In many ways, the Antigel Swimwear collection is emulating his message in the bathing suit category. Using a freeform palette of vibrant colors combined with the excellence of the Antigel construction, the La Belle Artiste collection would fit seamlessly in … Read More
A few days ago, while in San Jose de Cabo, I happened upon the Ivan Guaderrama Art Gallery. Maybe it was his joyous use of color, which definitely drew me in, but I found myself lingering. This painting, whose photograph I took with my phone and thus the lighting renders it less bright, reminds me of the underwater spectacle one can see when snorkeling at Santa Maria beach. Immediately, I thought of the new Empreinte… Read More
Imagine you are shipwrecked on an exotic tropical island. What would you need to survive? Any style from the Huit Swimwear Eden blue lagoon collection would assure maximum camouflage and just enough exposure to guarantee rescue when desired. Available 32-34, B-D cups,these designs are a paradise found.
There is no doubt that the French Riviera’s very character is a brand unto itself. Somehow the melange of fashion, money, fabulous weather and gorgeous beaches has secured its reputation as a playground for the rich and famous. So when I checked out the Antigel swimwear line by the very French Lise Charmel Group, I was expecting couture beachwear. But it seems that the brand has decided to cultivate its sleek swimwear to captivate a … Read More
