By ESTELLE PULESTON
Love a good bralette? Hate briefs that dig in? If you’re looking for lingerie you can fully relax in, allow me to introduce you to Understatement, a Swedish brand that puts comfort at the core of its design process.
Founded by Marie Stolt and Maria Lager in 2017, Understatement is an underwire-free, padding-free zone, where every fabric is chosen both for its sustainability and its softness. They’ve even done away with … Read More
By LINDA DYETT
For months now (maybe years), I’ve longed to profile La Fille d’O, the most daring, visionary, body-savvy, fit-savvy, and also fashion-savvy among today’s avant garde lingerie providers (and there are plenty of them). Whatever you think underwear is supposed to be, this indie Belgian lingerie wholesaler-etailer-retailer is here to dispute your premise. Yet I hesitated to write it up. La Fille has so much going on—an electrifying inventory that re-prioritizes the … Read More
By ESTELLE PULESTON
If there’s one clothing trend that has encapsulated our attitude towards dressing these past two years, it’s got to be loungewear. From ‘sports casual’ at one end of the spectrum to fancy pajama suits and slinky slip dresses at the other, we’ve swapped our stiff jeans and tailored outfits for pieces with a softer, more comfort-focused edge.
While this change may have been driven in large part by the pandemic, it’s also … Read More
By ASI EFROS
For every creative human, the spark of imagination is as precious as a breath of air or a gulp of water. We are inspired by many aspects of our being via all our senses. Some of the strongest sources of inspiration for me have always been people, their creativity, and their uniqueness. Looking back at the passing year and remembering its brightest highlights, I extend my gratitude to the brilliant designers who … Read More
By ESTELLE PULESTON
There aren’t many modern-day lingerie collections that have stood the test of time quite so well as Evgenia’s Rebelle, which was first released for Fall 2016. Vintage-inspired without crossing over into costume territory, these timeless pieces are every bit as delightful to look at now as they were half a decade ago. And they’ve proven so popular that not only has the collection stuck around, but it’s just been refreshed with … Read More
By Estelle Puleston
Lingerie brands worldwide have felt the impact of operating during a pandemic that has influenced everything from supply chains to fashion trends. For the first time since its launch in 2017, Opaak – which is designed in Germany but produced at a specialist luxury lingerie manufacturer in Romania – was forced like many others to develop a collection 100% remotely, without the usual in-person collaboration or factory visits.
It was also lockdown … Read More
By ESTELLE PULESTON
Has there ever before existed a lingerie brand that’s quite so environmentally and socially conscious as Underwear for Humanity, which launched this year? I’m struggling to think of one. With a tagline of “kindness in action”, this Australian start-up is one that’s centered around giving back to the world in numerous ways.
Let’s start with its eco credentials. Underwear for Humanity was founded by lingerie industry veteran Kelly Barrett, who … Read More