All posts by

Ellen Lewis

Natori Wellness Loungewear Collection, Onsen group as featured on Lingerie Briefs

Wellness. What does it mean. It’s a post pandemic macro trend whose impact on the fashion industry is expertly encapsulated in Natori’s Spring/ Summer 2023 Wellness Collection. Two stories, Onsen and Bliss, capture the character of this lifestyle movement. Natori has refined the essence of comfort; relaxed, easy essentials that are timeless. Each style is a statement of laid-back luxury.

Offered in sand dune, black and white, the Onsen collection … Read More


The Divine Feminine

Photographed by Becky Yee

Samantha Chang as photographed by Becky Yee for Lingerie Briefs

The Divine Feminine is an energy that embraces many qualities: nurturing, kindness, passion, and beauty. Women are fierce protectors, always seeking balance.  They flourish through art, nature, and the sanctuary of home. Becky pursued this sentiment when she photographed these pieces of lingerie from Clo Intimo, Carol Coelho, and Samantha Chang.

Samantha Chang as photographed by Becky Yee for Lingerie BriefsSamantha Chang and Above

Samantha Chang and Clo Intimo as photographed by Becky Yee for Lingerie BriefsSamantha Chang and Clo Intimo bralette

Carol Coelho as photographed by Becky Yee for Lingerie BriefsCarol Coelho

Carol Coelho as photographed by Becky Yee for Lingerie BriefsCarol Coelho

Clo Intimo as photographed by Becky Yee for Lingerie BriefsClo Read More


By ESTELLE PULESTON

CZI Swimwear an beachwear, bathing suits and coverups as featured on Lingerie Briefs

I’ve been known to describe a brand as “wearable art” on occasion, but never has the term been more applicable than it is to today’s spotlighted brand: Switzerland-based CZI. A swim and beachwear label by Sandra Czich and her twin sons, it’s based around offering exclusive, eye-catching prints which start out life as physical paintings.

CZI Swimwear an beachwear, bathing suits and coverups as featured on Lingerie Briefs

Czich describes herself as a “self-taught artist who turned into a Read More


DKNY Litewear Active Comfort Collection as featured on Lingerie Briefs

Simple, soft, sleek and sophisticated, The DKNY Litewear Active Comfort Collection redefines the meaning of underwear comfort. This six part assortment of two bras  and four pantie is perfect for yoga, the office or a night out. Designed in a smooth stretch microfiber with hidden construction details, and subtle logo touches, these pieces capture the understated elegance of the DKNY aesthetic. Natural shades including black, rosewood, blush, jetsetter grey and … Read More


By ELLEN LEWIS

Panty Promise panties as featured on Lingerie Briefs

Founder and Designer Jessica Krupa first launched Panty Promise™ at Curve in 2022 to quite a lot of buzz. The backstory and brand profile are impressive, as are her credentials, but, when it comes to a new product, I like to wait for feedback. Revolutionary concepts are intriguing, but the operational nuts and bolts as well as consumer reactions make all the difference.  One year later, I … Read More


By ELLEN LEWIS

Shell Belle Bridal Lingerie as featured on Lingerie Briefs

The synergy between the wedding industry and lingerie design can be summarized by its celebration of femininity and the female form. It inspires artistry and evokes the thrill of anticipation. It demands imagination and the highest standards of design. I’ve been researching this market lately which is growing exponentially. It is interesting to note that many of the trends I encountered were reinforced in the themes permeating … Read More


Mey Men's Playing Card Collection as featured on Lingerie BriefsThis month, we focus on the other side of Mey’s intimates’ business: Mey’s men’s undergarments. Here we  zero in on the ‘Sexy Cards’ collection launching  for A/W 23 in an alluring assortment of clever prints and coordinating cotton knits from the brand’s ‘Symbol’ and ‘Relax’ groups. Constructed in the essential shapes and patterns to which men tend to gravitate: boxers, t-shirts and easy loungewear, they look like an easy … Read More


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